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Microblading Kit

Fail

Shoppers spend an estimated $26K a year here, so Microblading Kit is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$26K/yr73K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
57%top-5 click share · 12 brands · 16 sellers

Flapen Score

Microblading Kit against its category

The dotted line is the Beauty & Personal Care average. Past it, Microblading Kit is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Microblading Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Microblading Kit 73K times last year and spent an estimated $26K. The top 5 brands take 86% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
1.2%
Market size, estimated
$26Ka year
Peak month
August1.3× the quietest month
Top search term
microblading kit41K searches a year

02 · Price

A sale here is worth $30.36.

Listings sell for $30.36 on average, from $8.11 to $95.23. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $30.36 that is $0 to $3K a year per listing.

Average price
$30.36inside the $15 to $100 sweet spot
Price range
$8.11–$95.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #338 within Piercing & Tattoo Supplies. It carries 676 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
100%
Out of stock, average day
22.8%
Average rank
#338in Piercing & Tattoo Supplies
Average rating
4.20 starsAmazon United States average 4.42 stars
Average reviews
676per listing
Listings tracked
23

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Microblading Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

16

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

57%

Top 20: 97%

Open market

11%

  • Brand 153%
  • Brand 217%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (6 brands, 11%)

Demand

Microblading Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Microblading Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • microblading kit41K/yr
  • microblading eyebrow kit15K/yr
  • eyebrow microblading kit8K/yr
  • eyebrow tattoo kit5K/yr
  • microblade eyebrow kit1K/yr
  • microblading practice kit2K/yr
  • at home microblading kit936/yr
  • microblading kit professional complete339/yr

Reviews and returns

What reviews say buyers love and hate about Microblading Kit

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Color”
1.5%of orders come back
“Too dark”
A buyer, on “Color”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Microblading Kit questions

Answered from the same tracked data.