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microblading kit

Skip it

A small market ($26K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 18Conversion 15Competition 46Returns 86Price range 89Avg price 95Brand share 31Review moat 71Quality gap 82

Avg price

Incredible$30.36

avg listing price — sweet spot $15–$100

Price range

Great$8.11–$95.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good676.3

avg incumbent reviews — the moat a new listing must climb

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-14.2%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$26K

$26K/yr · 73K searches

According to Flapen's Amazon United States niche tracking, microblading kit is a $26K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 45/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

microblading kit market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$23K–$30K
units × avg price
Conversion rate
1.2%
Avg BSR
#338
Page quality
0%
Prime
100%
Sponsored
30%
Out of stock
22.8%
Avg brand age
37 months
Avg seller age
145 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

16

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

57%

Top 20: 97%

Open market

11%

  • Ybeauty53%
  • Charme Princesse17%
  • MOKOHOA7%
  • ATOMUS5%
  • Faat3 Coi45%
  • LAVONE3%
  • Open — no brand owns it (6 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.2% search growth over the last 90 days.
2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top microblading kit search terms

  • microblading kit41K/yr
  • microblading eyebrow kit15K/yr
  • eyebrow microblading kit8K/yr
  • eyebrow tattoo kit5K/yr
  • microblade eyebrow kit1K/yr
  • microblading practice kit2K/yr
  • at home microblading kit936/yr
  • microblading kit professional complete339/yr
All search terms

Top microblading kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$2K12%$3K16%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about microblading kit

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Implements are good”

Ease Of Use14%

“Easy to use”

Color13%

“Color is good”

Value For Money10%

“Well worth the price”

Durability7%

“lasts all day”

Advertised Vs Actual Product6%

“Exactly what I expected”

Efficiency5%

“Works well”

Ease Of Application5%

“The application brush is perfect”

Mapping Accuracy2%

“Makes mapping much easier”

Water Resistance2%

“They stay on nicely in rain”

What buyers complain about

Color16%

“Too dark”

Durability11%

“They stop working 2 weeks after 1st use”

Moist/Dry10%

“Dried up”

Quality-Overall6%

“Buy a high quality item instead”

Functionality-Overall6%

“Did not work for me”

Water Resistance5%

“No water proof”

Ease Of Use5%

“This product isnt easy to use”

Advertised Vs Actual Product4%

“The eyebrow pencil did not perform like the video showed”

Ease Of Application3%

“The applicator is difficult to use”

Stain Resistance2%

“However, the cap comes off easily and stained my makeup bag”

Top return reasons

Color54%
Advertised Vs Actual Product13%
Functionality-Overall9%
Moist/Dry3%
Ease Of Application2%
Defective Material/Parts2%
Quality-Overall2%
Product Condition1%
Water Resistance1%
Size-Overall1%

Common questions

Is microblading kit profitable to sell on Amazon United States?
The niche generates $26K/yr across 23 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.2%. Flapen's verdict: Skip it (45/100).
How competitive is the microblading kit niche?
12 brands and 16 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in microblading kit?
Top complaints mined from reviews: Color, Durability, Moist/Dry. The return rate is 1.5%.
When does demand for microblading kit peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the microblading kit niche?
Listings span $8.11–$95.23; the average listing price is $30.36 (sweet spot $15–$100). The average incumbent carries 676 reviews — the moat a new listing must climb.