Is meyer lemon hand soap profitable to sell on Amazon United States?

The niche generates $164K/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +21.1%. Flapen's verdict: Skip it (46/100).

How competitive is the meyer lemon hand soap niche?

5 brands and 754 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in meyer lemon hand soap?

Top complaints mined from reviews: Smell, Leak-Proof, Value For Money. The return rate is 0.3%.

When does demand for meyer lemon hand soap peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 2.2× the quietest.

What does it cost to enter the meyer lemon hand soap niche?

Listings span $3.20–$27.09; the average listing price is $16.14 (sweet spot $15–$100). The average incumbent carries 4,373 reviews — the moat a new listing must climb.

meyer lemon hand soap

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Avg price

Great$16.14

avg listing price — sweet spot $15–$100

Growth

Good+21.1%

90-day search growth — must beat 0% to launch

Price range

Good$3.20–$27.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$164K

$164K/yr · 108K searches

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,372.58

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, meyer lemon hand soap is a $164K/yr Amazon United States market (108K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Skip it — 46/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

meyer lemon hand soap market data

Units sold / yr: 15K–20K; avg 750–1,000/product
Revenue / yr: $242K–$323K; units × avg price
Conversion rate: 9.4%
Avg BSR: #299
Page quality: 0%
Prime: 79%
Sponsored: 47%
Out of stock: 0.0%
Avg brand age: 72 months
Avg seller age: 127 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 flat

Sellers

754

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

Mrs. MEYER'S79%
Bath & Body Works12%
J.R. Watkins4%
Method3%
365 by Whole Foods Market2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — +21.1% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.2×

Open Trend

Top meyer lemon hand soap search terms

mrs meyers foaming hand soap30K/yr +24.9%8.1% conv.
meyers foaming hand soap24K/yr +9.0%10.3% conv.
lemon foaming hand soap9K/yr +50.6%4.8% conv.
mrs. meyers foaming hand soap4K/yr +177.2%9.3% conv.
foaming hand soap lemon3K/yr +103.0%5.6% conv.
kitchen lemon foaming hand soap5K/yr -5.6%13.8% conv.
mrs meyers hand soap foaming4K/yr -8.6%9.2% conv.
bath and body works lemon4K/yr +14.3%1.3% conv.
myers foaming hand soap4K/yr -5.1%13.5% conv.
bath and body works kitchen lemon foaming hand soap3K/yr +34.1%15.6% conv.

All search terms

Top meyer lemon hand soap products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MRS. MEYERS CLEAN DAY foaming Hand Soap Rainwater Scent (10 Fl Oz (Pack of 1))

Mrs. MEYER'S$4.894.7★3,069 rev

MRS. MEYERS CLEAN DAY Foaming Hand Soap Lemon Verbena 10 oz

Mrs. MEYER'S$5.694.7★3,069 rev

MRS. MEYERS CLEAN DAY Foaming Hand Soap 4 Scent Variety Pack 1 Rain Water 1 Lavender 1 Lemon Verbena 1 Watermelon 10 OZ Each 1 CT

Mrs. MEYER'S$27.094.7★3,069 rev

Bath & Body Works Kitchen Lemon Gentle & Clean Foaming Hand Soap - Germ-Cleansing Hand Soap with Gentle Cleansing & Conditioning Formula - Dermatologist Approved - Thoughtful Gift - 3-Pack

Bath & Body Works$21.074.7★198 rev

MRS. MEYERS CLEAN DAY Foaming Hand Soap Dispenser & Concentrate Starter Kit 1 Glass Dispenser (10 Fl. Oz.) & 2 Concentrated Refills (2 Fl.Oz. each) Rain Water Makes 20 Fl. Oz. of Foaming Soap Total

Mrs. MEYER'S$16.964.7★3,069 rev

Newest

by launch date

Bath & Body Works Kitchen Lemon Gentle & Clean Foaming Hand Soap - Germ-Cleansing Hand Soap with Gentle Cleansing & Conditioning Formula - Dermatologist Approved - Thoughtful Gift - 3-Pack

Bath & Body Works$21.07198 rev

3mo ago

Mrs. MEYERS CLEAN DAY Foaming Hand Soap 3 Pack Variety Pack Lavender Lemon Verbena Rainwater 10 Oz Each 1 CT

Mrs. MEYER'S$25.014,284 rev

1y ago

Method Foaming Hand Wash Lemon + Freesia - Leaves Hands Clean & Soft for Bathroom & Kitchen Made without Parabens 10 fl oz 3 pack

Method$11.11385 rev

1y ago

MRS. MEYERS CLEAN DAY Foaming Hand Soap 4 Scent Variety Pack 1 Rain Water 1 Lavender 1 Lemon Verbena 1 Watermelon 10 OZ Each 1 CT

Mrs. MEYER'S$27.093,069 rev

3y ago

Mrs Meyers Foaming Hand Soap Starter Kit 1 EA

Mrs. MEYER'S$24.2877 rev

3y ago

What buyers say about meyer lemon hand soap

What buyers praise and complain about, mined from review topics.

What buyers love

Smell42%

“Great scent”

Quality-Overall8%

“Good quality soap”

Value For Money5%

“Great price”

Ease Of Cleaning5%

“gets hands clean”

Cleansing4%

“It is great for removing makeup”

Lather4%

“creamy lather that spreads easily”

Advertised Vs Actual Product4%

“As advertised”

Moist/Dry3%

“Cleans and moisturizes”

Soft Feel2%

“soften my hands”

Dispensing Mechanism2%

“Love the soap dispenser”

What buyers complain about

Smell41%

“strong smell”

Leak-Proof14%

“Leaked”

Value For Money4%

“Not worth the price”

Moist/Dry3%

“Does kind of dry your skin a little bit”

Dilute/Watery3%

“is runny foam like they have watered it down”

Dispensing Mechanism2%

“The pump dispenser very awkward to operate”

Durability2%

“Broke after 6 months”

Adhesion/Stickiness1%

“Like a sticky type texture”

Quality-Overall1%

“due to quality concerns”

Motor Power1%

“Cracked pump”

Top return reasons

Leak-Proof44%

Smell33%

Advertised Vs Actual Product6%

Motor Power5%

Value For Money1%

Dispensing Mechanism1%

Moist/Dry1%

Defective Material/Parts1%

Color1%

Size-Overall1%

Common questions

Is meyer lemon hand soap profitable to sell on Amazon United States?: The niche generates $164K/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +21.1%. Flapen's verdict: Skip it (46/100).
How competitive is the meyer lemon hand soap niche?: 5 brands and 754 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in meyer lemon hand soap?: Top complaints mined from reviews: Smell, Leak-Proof, Value For Money. The return rate is 0.3%.
When does demand for meyer lemon hand soap peak?: Demand peaks in Jun–Jul–Aug; the busiest month runs 2.2× the quietest.
What does it cost to enter the meyer lemon hand soap niche?: Listings span $3.20–$27.09; the average listing price is $16.14 (sweet spot $15–$100). The average incumbent carries 4,373 reviews — the moat a new listing must climb.