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Meyer Lemon Hand Soap

Fail

The top 5 brands take 100% of clicks, so Meyer Lemon Hand Soap is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$164K/yr108K searches / yr
90-day growth
+21.1%search demand this quarter
Competition
65%top-5 click share · 5 brands · 754 sellers

Flapen Score

Meyer Lemon Hand Soap against its category

The dotted line is the Beauty & Personal Care average. Past it, Meyer Lemon Hand Soap is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Meyer Lemon Hand Soap market on Amazon at a glance

Shoppers on Amazon United States searched for Meyer Lemon Hand Soap 108K times last year and spent an estimated $164K. All 5 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
+21.1%
Conversion, latest week
9.4%
Market size, estimated
$164Ka year
Peak month
June2.2× the quietest month
Top search term
mrs meyers foaming hand soap30K searches a year

02 · Price

A sale here is worth $16.14.

Listings sell for $16.14 on average, from $3.20 to $27.09. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $16.14 that is $12K to $16K a year per listing.

Average price
$16.14inside the $15 to $100 sweet spot
Price range
$3.20–$27.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$12K–$16K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

47% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #299 within Cleansers. It carries 4,373 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
79%
Out of stock, average day
0.0%
Average rank
#299in Cleansers
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
4,373per listing
Listings tracked
19

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
72 months

Products

Top Meyer Lemon Hand Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 flat

Sellers

754

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 212%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Meyer Lemon Hand Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.2×

Search terms

Top Meyer Lemon Hand Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mrs meyers foaming hand soap30K/yr
  • meyers foaming hand soap24K/yr
  • lemon foaming hand soap9K/yr
  • mrs. meyers foaming hand soap4K/yr
  • foaming hand soap lemon3K/yr
  • kitchen lemon foaming hand soap5K/yr
  • mrs meyers hand soap foaming4K/yr
  • bath and body works lemon4K/yr
  • myers foaming hand soap4K/yr
  • bath and body works kitchen lemon foaming hand soap3K/yr

Reviews and returns

What reviews say buyers love and hate about Meyer Lemon Hand Soap

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Smell”
41%of negative reviews mention “Smell”
0.3%of orders come back
“strong smell”
A buyer, on “Smell”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Meyer Lemon Hand Soap questions

Answered from the same tracked data.