Mens Loofa
FailThe top 5 products take 100% of clicks, so Mens Loofa is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $250K/yr120K searches / yr
- 90-day growth
- -7.2%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 27 sellers
Flapen Score
Mens Loofa against its category
The dotted line is the Beauty & Personal Care average. Past it, Mens Loofa is stronger. Inside it, weaker.
Market
The Mens Loofa market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Loofa 120K times last year and spent an estimated $250K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 15.4% of those searches ended in a purchase.
Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $250K a year.
- Searches, last 12 months
- 120K
- Growth, 90 days vs prior 90
- -7.2%
- Conversion, latest week
- 15.4%
- Market size, estimated
- $250Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- axe body scrubber24K searches a year
02 · Price
A sale here is worth $13.54.
Listings sell for $13.54 on average, from $9.01 to $22.98. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 3,000 to 4,000 of them. At $13.54 that is $41K to $54K a year per listing.
- Average price
- $13.54under the $15 to $100 sweet spot
- Price range
- $9.01–$22.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $41K–$54K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #178 within Bath & Bathing Accessories. It carries 3,328 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #178in Bath & Bathing Accessories
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 3,328per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Mens Loofa products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
AXE Modern Shower Tool Skin Cleanser for Smoother Skin Detailer Exfoliates and Gently Cleanses One Size 3 Count Black
- Price
- $15.51
- Rating
- 4.7/5
- Reviews
- 3,432
- Age
- 4y ago

AXE Mens Shower Scrubber Tool 2-Sided Detailer Gray Color Mesh Side for Lathering Exfoliator for Smoothing Dry Rough Skin
- Price
- $9.01
- Rating
- 4.7/5
- Reviews
- 3,690
- Age
- 17y ago

DOVE MEN + CARE Shower Tool 4 Count For Stronger Healthy-Feeling Skin Active Clean Scrubs and Exfoliates for a Deeper Clean With Body Wash
- Price
- $22.98
- Rating
- 4.5/5
- Reviews
- 8,039
- Age
- 12y ago

MainBasics Shower Tool Duo 2-1 Shower Loofah Sponge and Exfoliating Body Scrubber (2 Pack Black)
- Price
- $9.99
- Rating
- 4.6/5
- Reviews
- 1,306
- Age
- 2y ago

Shower Scrubber for Body 2-in-1 : 2 - Pack High Foaming Body Scrubber Exfoliator for Men Ergonomic Shower Scrub Deep Exfoliating Travel Bath Brush Loofah for Women Durable Skin Wash Tool
- Price
- $10.22
- Rating
- 3.9/5
- Reviews
- 175
- Age
- 1y ago
Trending
estimated 90-day click momentum
Shower Scrubber for Body 2-in-1 : 2 - Pack High Foaming Body Scrubber Exfoliator for Men Ergonomic Shower Scrub Deep Exfoliating Travel Bath Brush Loofah for Women Durable Skin Wash Tool
- Price
- $10.22
- Rating
- 3.9/5
- Reviews
- 175
- Age
- 1y ago

AXE Modern Shower Tool Skin Cleanser for Smoother Skin Detailer Exfoliates and Gently Cleanses One Size 3 Count Black
- Price
- $15.51
- Rating
- 4.7/5
- Reviews
- 3,432
- Age
- 4y ago

MainBasics Shower Tool Duo 2-1 Shower Loofah Sponge and Exfoliating Body Scrubber (2 Pack Black)
- Price
- $9.99
- Rating
- 4.6/5
- Reviews
- 1,306
- Age
- 2y ago

DOVE MEN + CARE Shower Tool 4 Count For Stronger Healthy-Feeling Skin Active Clean Scrubs and Exfoliates for a Deeper Clean With Body Wash
- Price
- $22.98
- Rating
- 4.5/5
- Reviews
- 8,039
- Age
- 12y ago

AXE Mens Shower Scrubber Tool 2-Sided Detailer Gray Color Mesh Side for Lathering Exfoliator for Smoothing Dry Rough Skin
- Price
- $9.01
- Rating
- 4.7/5
- Reviews
- 3,690
- Age
- 17y ago
Newest
by launch date
Shower Scrubber for Body 2-in-1 : 2 - Pack High Foaming Body Scrubber Exfoliator for Men Ergonomic Shower Scrub Deep Exfoliating Travel Bath Brush Loofah for Women Durable Skin Wash Tool
- Price
- $10.22
- Rating
- 3.9/5
- Reviews
- 175
- Age
- 1y ago

MainBasics Shower Tool Duo 2-1 Shower Loofah Sponge and Exfoliating Body Scrubber (2 Pack Black)
- Price
- $9.99
- Rating
- 4.6/5
- Reviews
- 1,306
- Age
- 2y ago

AXE Modern Shower Tool Skin Cleanser for Smoother Skin Detailer Exfoliates and Gently Cleanses One Size 3 Count Black
- Price
- $15.51
- Rating
- 4.7/5
- Reviews
- 3,432
- Age
- 4y ago

DOVE MEN + CARE Shower Tool 4 Count For Stronger Healthy-Feeling Skin Active Clean Scrubs and Exfoliates for a Deeper Clean With Body Wash
- Price
- $22.98
- Rating
- 4.5/5
- Reviews
- 8,039
- Age
- 12y ago

AXE Mens Shower Scrubber Tool 2-Sided Detailer Gray Color Mesh Side for Lathering Exfoliator for Smoothing Dry Rough Skin
- Price
- $9.01
- Rating
- 4.7/5
- Reviews
- 3,690
- Age
- 17y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
27
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- AXE70%
- DOVE MEN + CARE15%
- MainBasics13%
- Tilcare3%
- Open — no brand owns it (0%)
Demand
Mens Loofa search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Mens Loofa search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- axe body scrubber24K/yr
- shower tools16K/yr
- axe loofah11K/yr
- axe loofah for men14K/yr
- axe scrubber6K/yr
- shower tool8K/yr
- dove loofah6K/yr
- axe shower tool5K/yr
- bath tools5K/yr
- body washing tools4K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Loofa
We read the reviews and the return reasons for every product selling here.
“Started to fall apart after 2 uses”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Loofa questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









