Mens Hair Accessories
FailShoppers spend an estimated $41K a year here, so Mens Hair Accessories is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $41K/yr198K searches / yr
- 90-day growth
- +90.7%search demand this quarter
- Competition
- 65%top-5 click share · 8 brands · 13 sellers
Flapen Score
Mens Hair Accessories against its category
The dotted line is the Beauty & Personal Care average. Past it, Mens Hair Accessories is stronger. Inside it, weaker.
Market
The Mens Hair Accessories market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Hair Accessories 198K times last year and spent an estimated $41K. The top 5 brands take 95% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +90.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.
- Searches, last 12 months
- 198K
- Growth, 90 days vs prior 90
- +90.7%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $41Ka year
- Peak month
- July2.8× the quietest month
- Top search term
- kknekki hair ties47K searches a year
02 · Price
A sale here is worth $15.34.
Listings sell for $15.34 on average, from $8.58 to $24.01. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $15.34 that is $4K to $8K a year per listing.
- Average price
- $15.34inside the $15 to $100 sweet spot
- Price range
- $8.58–$24.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.8% of listings are out of stock. The average listing ranks #216 within Elastics & Ties. It carries 2,662 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 19.8%
- Average rank
- #216in Elastics & Ties
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 2,662per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Mens Hair Accessories products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
13
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
65%
Top 20: 99%
Open market
3%
- Brand 179%
- Brand 27%
- Brand 34%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (2 brands, 3%)
Demand
Mens Hair Accessories search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Mens Hair Accessories search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kknekki hair ties47K/yr
- l erickson hair ties45K/yr
- kknekki20K/yr
- grab and go18K/yr
- mens hair accessories13K/yr
- mens long hair accessories8K/yr
- grab and go hair ties10K/yr
- grab and go ponytail holders4K/yr
- men hair accessories6K/yr
- l erickson7K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Hair Accessories
We read the reviews and the return reasons for every product selling here.
“Pretty Big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Bio Oil Lotion
$654K/yr+95.9%
Glossier Futuredew Serum
$344K/yr+383.6%
Press on Toenails
$2.4M/yr+79.4%
Skulta Deep Peptide Eye Mask
$58K/yr>1,000%
Mineral Sunscreen Spray
$3.8M/yr+183.8%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Hair Accessories questions
Answered from the same tracked data.