Mens Face Scrub
MaybeAn estimated 0.5% of orders come back. But the average product has 11,824 reviews to catch up to, so Mens Face Scrub is a Maybe.
- Flapen Score
- 63 / 100Top 4% of 10,978 Beauty & Personal Care niches · +15 vs the category median of 4863
- Market size
- $738K/yr451K searches / yr
- 90-day growth
- +20.2%search demand this quarter
- Competition
- 50%top-5 click share · 21 brands · 664 sellers
Flapen Score
Mens Face Scrub against its category
The dotted line is the Beauty & Personal Care average. Past it, Mens Face Scrub is stronger. Inside it, weaker.
Market
The Mens Face Scrub market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Face Scrub 451K times last year and spent an estimated $738K. The top 5 brands take 68% of clicks. Demand peaks in Dec. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 10.3% of those searches ended in a purchase.
Shoppers searched for this 451K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $738K a year.
- Searches, last 12 months
- 451K
- Growth, 90 days vs prior 90
- +20.2%
- Conversion, latest week
- 10.3%
- Market size, estimated
- $738Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- mens face scrub104K searches a year
02 · Price
A sale here is worth $15.95.
Listings sell for $15.95 on average, from $4.67 to $32.13. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $15.95 that is $24K to $32K a year per listing.
- Average price
- $15.95inside the $15 to $100 sweet spot
- Price range
- $4.67–$32.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $24K–$32K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #123 within Cleansers. It carries 11,824 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #123in Cleansers
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 11,824per listing
- Listings tracked
- 27
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Mens Face Scrub products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Harrys Exfoliating Face Wash for Men Gentle Facial Skin Care Products with Volcanic Rock Exfoliant Dermatologist Tested 5.1 Fl. Oz 3 Pack
- Price
- $18.99
- Rating
- 4.6/5
- Reviews
- 2,970
- Age
- 5y ago

Harrys Exfoliating Face Wash for Men Gentle Facial Skin Care Products with Volcanic Rock Exfoliant 7.1 Fl. Oz Home and Trial and Travel Bundle TSA Approved Travel Essentials
- Price
- $10.80
- Rating
- 4.6/5
- Reviews
- 313
- Age
- 1y ago

Jack Black Face Buff Energizing Scrub 6 fl oz - Mens Facial Scrub Exfoliating Face Wash for Men Mens Skin Care and Facial Care
- Price
- $28.98
- Rating
- 4.8/5
- Reviews
- 4,324
- Age
- 22y ago

NIVEA MEN Maximum Hydration Face Scrub with Provitamin B5 and Aloe Vera Exfoliating Face Wash Deeply Cleanses to Unclog Pores 4.4 Oz Tube Pack of 3
- Price
- $20.18
- Rating
- 4.7/5
- Reviews
- 5,156
- Age
- 10y ago

DOVE MEN + CARE Body and Face Scrub Eucalyptus Deeply Exfoliates for Hydrated & Nourished Skin 100% Gentle Cleanser No Sulfate Cleansers or Parabens 9 oz
- Price
- $7.83
- Rating
- 4.4/5
- Reviews
- 1,650
- Age
- 1y ago
Trending
estimated 90-day click momentum
PAPATUI by Dwayne Johnson Mens Face Exfoliating Scrub Unscented Facial Cleanser Smooths Skin Texture Fine Lines & Wrinkles with Peptides Volcanic Ash Niacinamide & Hyaluronic Acid 4 oz
- Price
- $12.20
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 1y ago

Dermalogica Daily Microfoliant Face Exfoliator Scrub Powder with Salicylic Acid and Papaya Enzyme Achieve Brighter Smoother Skin Daily 0.45 oz
- Price
- $19.45
- Rating
- 4.6/5
- Reviews
- 13,251
- Age
- 17y ago

Harrys Hydrating Face Wash for Men Gentle Daily Facial Cleanser for Sensitive Skin Cleanses Without Drying (2 Pack) 9 fl oz
- Price
- $17.90
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 8mo ago

Kiehls Facial Fuel Exfoliating Face Scrub Facial Cleanser for Men Exfoliates and Smoothes Skin Removes Dirt and Oil Pre-Shave Skincare Softens Facial Hair with Caffeine Menthol Vitamin E
- Price
- $23.90
- Rating
- 4.8/5
- Reviews
- 992
- Age
- 16y ago

Harrys Exfoliating Face Wash for Men Gentle Facial Skin Care Products with Volcanic Rock Exfoliant 2 Fl. Oz Pack of 3 (Trial and Travel Size) TSA Approved Travel Essentials
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 2,970
- Age
- 1y ago
Newest
by launch date
Harrys Hydrating Face Wash for Men Gentle Daily Facial Cleanser for Sensitive Skin Cleanses Without Drying (2 Pack) 9 fl oz
- Price
- $17.90
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 8mo ago

DOVE MEN + CARE Body and Face Scrub Charcoal & Clove Oil Deeply Exfoliates for Hydrated & Nourished Skin 100% Gentle Cleanser No Sulfate Cleansers or Parabens 9 oz
- Price
- $8.95
- Rating
- 4.4/5
- Reviews
- 1,650
- Age
- 1y ago

PAPATUI by Dwayne Johnson Mens Face Exfoliating Scrub Unscented Facial Cleanser Smooths Skin Texture Fine Lines & Wrinkles with Peptides Volcanic Ash Niacinamide & Hyaluronic Acid 4 oz
- Price
- $12.20
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 1y ago

Harrys Exfoliating Face Wash for Men Gentle Facial Skin Care Products with Volcanic Rock Exfoliant 7.1 Fl. Oz Home and Trial and Travel Bundle TSA Approved Travel Essentials
- Price
- $10.80
- Rating
- 4.6/5
- Reviews
- 313
- Age
- 1y ago

Harrys Exfoliating Face Wash for Men Gentle Facial Skin Care Products with Volcanic Rock Exfoliant 2 Fl. Oz Pack of 3 (Trial and Travel Size) TSA Approved Travel Essentials
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 2,970
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
664
Est. top-5 brand share
68%
Top 20: 99%
Est. top-5 click share
50%
Top 20: 91%
Open market
28%
- Harry's37%
- Jack Black11%
- DOVE MEN + CARE8%
- NIVEA MEN6%
- Brickell Men's Products5%
- JVR4%
Demand
Mens Face Scrub search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Search terms
Top Mens Face Scrub search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mens face scrub104K/yr
- harrys face wash39K/yr
- face scrub for men41K/yr
- mens exfoliating face scrub40K/yr
- mens facial scrub27K/yr
- men face scrub26K/yr
- harrys face wash for men27K/yr
- mens exfoliating face wash17K/yr
- exfoliating face wash for men11K/yr
- facial scrub for men14K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Face Scrub
We read the reviews and the return reasons for every product selling here.
“Smell bad”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Face Scrub questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









