Skip to content

Mens Deodorant Bulk

Maybe

An estimated 0.2% of orders come back. But the top 5 brands take 100% of clicks, so Mens Deodorant Bulk is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$280K/yr128K searches / yr
90-day growth
+16.9%search demand this quarter
Competition
62%top-5 click share · 5 brands · 111 sellers

Flapen Score

Mens Deodorant Bulk against its category

The dotted line is the Beauty & Personal Care average. Past it, Mens Deodorant Bulk is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Deodorant Bulk market on Amazon at a glance

Shoppers on Amazon United States searched for Mens Deodorant Bulk 128K times last year and spent an estimated $280K. All 5 brands take every click. Demand peaks in Mar–Apr. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $280K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
+16.9%
Conversion, latest week
11.7%
Market size, estimated
$280Ka year
Peak month
March4.9× the quietest month
Top search term
degree advanced 72 hour deodorant for men35K searches a year

02 · Price

A sale here is worth $18.71.

Listings sell for $18.71 on average, from $5.00 to $35.88. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $18.71 that is $14K to $19K a year per listing.

Average price
$18.71inside the $15 to $100 sweet spot
Price range
$5.00–$35.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$14K–$19K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #158 within Deodorants & Antiperspirants. It carries 10,096 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#158in Deodorants & Antiperspirants
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
10,096per listing
Listings tracked
19

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
76 months

Products

Top Mens Deodorant Bulk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

111

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Brand 181%
  • Brand 29%
  • Brand 35%
  • Brand 43%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Mens Deodorant Bulk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr · busiest ÷ quietest = 4.9×

Search terms

Top Mens Deodorant Bulk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • degree advanced 72 hour deodorant for men35K/yr
  • degree 72 hour deodorant for men23K/yr
  • mens deodorant bulk18K/yr
  • deodorant men bulk13K/yr
  • degree deodorant men 72 hour9K/yr
  • bulk deodorant men7K/yr
  • bulk mens deodorant7K/yr
  • mens degree deodorant 72 hr5K/yr
  • men deodorant bulk4K/yr
  • deodorant bulk men3K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Deodorant Bulk

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Smell”
24%of negative reviews mention “Smell”
0.2%of orders come back
“Don't like the scent”
A buyer, on “Smell”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Mens Deodorant Bulk questions

Answered from the same tracked data.