Mens Deodorant Bulk

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $280K a year.

Searches, last 12 months

128K

Growth, 90 days vs prior 90

+16.9%

Conversion, latest week

11.7%

Market size, estimated

$280Ka year

Peak month

March4.9× the quietest month

Top search term

degree advanced 72 hour deodorant for men35K searches a year

Listings sell for $18.71 on average, from $5.00 to $35.88. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $18.71 that is $14K to $19K a year per listing.

Average price

$18.71inside the $15 to $100 sweet spot

Price range

$5.00–$35.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$14K–$19K

Returns

0.2%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #158 within Deodorants & Antiperspirants. It carries 10,096 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#158in Deodorants & Antiperspirants

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

10,096per listing

Listings tracked

19

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

76 months