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Mens Chafing Products

Maybe

Returns run at only 0.4% of orders. But shoppers spend only $55K a year here, so Mens Chafing Products is a Maybe.

Filters Trending
Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$55K/yr26K searches / yr
90-day growth
+128.6%search demand this quarter
Competition
71%top-5 click share · 9 brands · 51 sellers

Flapen Score

Mens Chafing Products against its category

The dotted line is the Beauty & Personal Care average. Past it, Mens Chafing Products is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Chafing Products market on Amazon at a glance

Mens Chafing Products is a $55K a year market on Amazon United States, with 26K searches a year. The top 5 brands take 91% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

Demand comes close.

Shoppers search 26K times a year and 15.2% buy. Search demand moved +128.6% in 90 days, so the market is growing into its $55K a year.

Search volume
26K
Search growth, 90 days
+128.6%
Conversion
15.2%
Market size
$55K

02 · Money

The money is thin.

Shoppers bought 3K to 4K units at $13.76 on average, 100 to 250 per product. Units times price is $41K to $55K a year.

Units sold
3K–4K
Units per product
100–250
Average price
$13.76
Units × price
$41K–$55K

03 · Shelf

Brands here are established.

The average listing ranks #18. 100% of listings ship Prime. 86% of the shelf is sponsored, so budget for ads. The average listing is out of stock 0.0% of the time. The average brand has sold here for 67 months.

Average BSR
#18
Prime
100%
Sponsored
86%
Out of stock
0.0%
Average brand age
67 months

Products

Top Mens Chafing Products products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

$0$5K$11K$16K$22K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

51

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

6%

  • HAPPY NUTS32%
  • Gold Bond31%
  • BodyGlide14%
  • Squirrel's Nut Butter8%
  • Anti Monkey Butt5%
  • MANSCAPED3%
  • Open — no brand owns it (3 brands, 6%)

Demand

Mens Chafing Products search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Holiday '25Spike '26Prime Day '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.1×

Search terms

Top Mens Chafing Products search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mens chafing products7K/yr
  • mens anti chafing6K/yr
  • anti chafing for men4K/yr
  • anti chafing stick men3K/yr
  • mens chafing stick3K/yr
  • chafing stick men3K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Chafing Products

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell10%−0.04

Scent doesnt last long

there is slight smell

Smelly

Value For Money8%−0.01

Waste of money

Expensive

Vastly over priced

Allergies7%

Gave me a rash

it really made me itch really bad

this one made me break out in hives

Functionality-Overall7%−0.06

No effectiveness

Didn't work

Did not work as described

Adhesion/Stickiness5%−0.02

Feels Sticky

Sticky

It goes on sticky

Love

Quality-Overall14%+1.12

No complaints

Excellent product

Excellent product and it lasts all day with no problems at all

Smell14%−0.04

Fresh clean scent

This has no weird smell

Good smell

Efficiency11%+1.09

Works ok

Worked perfectly

Very effective

Comfort-Overall6%+0.33

Keeps you comfortable

Extremely Comfortable

comfort throughout the day

Advertised Vs Actual Product6%+0.36

As advertised

It does just what it says

works as described

Return

0.4% Return rate 47% Fixable by listing

Size-Overall26%▆██▇██

Not the fit or feel I was hoping for

Size to small

Bottle isn't very big

Functionality-Overall14%▆▆█▇▄█

No effectiveness

Didn't work

Did not work as described

Smell11%█▇▄▅▆▄

Scent doesnt last long

there is slight smell

Smelly

Advertised Vs Actual Product8%▆▅▅▆█▅
Adhesion/Stickiness5%▂▃▆█▅▆

Feels Sticky

Sticky

It goes on sticky

FAQ

Common Mens Chafing Products questions

Answered from the same tracked data.