Mens Antibacterial Body Wash

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $129K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

-20.7%

Conversion, latest week

13.7%

Market size, estimated

$129Ka year

Peak month

June4.1× the quietest month

Top search term

dove men antibacterial body wash10K searches a year

Listings sell for $15.89 on average, from $5.43 to $34.71. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.89 that is $4K to $8K a year per listing.

Average price

$15.89inside the $15 to $100 sweet spot

Price range

$5.43–$34.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.2%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #361 within Cleansers. It carries 4,150 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

89%

Out of stock, average day

1.8%

Average rank

#361in Cleansers

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

4,150per listing

Listings tracked

9

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months