Melanin Leave in Conditioner

Shoppers searched for this 305K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.5% of those searches ended in a purchase. Searches in the last 90 days moved +19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $429K a year.

Searches, last 12 months

305K

Growth, 90 days vs prior 90

+19.0%

Conversion, latest week

14.5%

Market size, estimated

$429Ka year

Peak month

January2.2× the quietest month

Top search term

so cozy kids91K searches a year

Listings sell for $9.67 on average, from $5.79 to $15.33. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $9.67 that is $19K to $24K a year per listing.

Average price

$9.67under the $15 to $100 sweet spot

Price range

$5.79–$15.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,000–2,500

Revenue per listing a year

$19K–$24K

Returns

0.6%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #72 within Conditioners. It carries 7,519 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#72in Conditioners

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

7,519per listing

Listings tracked

22

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months