Medicated Lip Ointment

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $298K a year.

Searches, last 12 months

110K

Growth, 90 days vs prior 90

-8.8%

Conversion, latest week

14.1%

Market size, estimated

$298Ka year

Peak month

December2.8× the quietest month

Top search term

natural ice chapstick40K searches a year

Listings sell for $19.12 on average, from $2.82 to $52.09. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $19.12 that is $24K to $29K a year per listing.

Average price

$19.12inside the $15 to $100 sweet spot

Price range

$2.82–$52.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

$24K–$29K

Returns

0.3%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #735 within Lip Care. It carries 1,351 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#735in Lip Care

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,351per listing

Listings tracked

10

The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months