Medicated Chapstick

Shoppers searched for this 437K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.5% of those searches ended in a purchase. Searches in the last 90 days moved -29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $696K a year.

Searches, last 12 months

437K

Growth, 90 days vs prior 90

-29.4%

Conversion, latest week

14.5%

Market size, estimated

$696Ka year

Peak month

January4.8× the quietest month

Top search term

chapstick medicated120K searches a year

Listings sell for $11.02 on average, from $1.83 to $49.86. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $11.02 that is $17K to $22K a year per listing.

Average price

$11.02under the $15 to $100 sweet spot

Price range

$1.83–$49.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

$17K–$22K

Returns

0.2%of orders · Amazon United States median 2.1%

52% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #317 within Lip Care. It carries 10,043 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

96%

Out of stock, average day

7.3%

Average rank

#317in Lip Care

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

10,043per listing

Listings tracked

23

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

73 months