Mederma Facial Toner
FailThe top 5 brands take 98% of clicks, so Mederma Facial Toner is a Fail.
- Flapen Score
- 38 / 100Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 4838
- Market size
- $55K/yr32K searches / yr
- 90-day growth
- -7.5%search demand this quarter
- Competition
- 77%top-5 click share · 6 brands · 551 sellers
Flapen Score
Mederma Facial Toner against its category
The dotted line is the Beauty & Personal Care average. Past it, Mederma Facial Toner is stronger. Inside it, weaker.
Market
The Mederma Facial Toner market on Amazon at a glance
Shoppers on Amazon United States searched for Mederma Facial Toner 32K times last year and spent an estimated $55K. The top 5 brands take 98% of clicks. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 11.5% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -7.5%
- Conversion, latest week
- 11.5%
- Market size, estimated
- $55Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- mario badescu toner19K searches a year
02 · Price
A sale here is worth $14.82.
Listings sell for $14.82 on average, from $9.65 to $26.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.82 that is $1K to $4K a year per listing.
- Average price
- $14.82under the $15 to $100 sweet spot
- Price range
- $9.65–$26.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #349 within Toners & Astringents. It carries 20,335 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #349in Toners & Astringents
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 20,335per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Mederma Facial Toner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
6 flat
Sellers
551
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- Brand 175%
- Brand 216%
- Brand 33%
- Brand 42%
- Brand 52%
- Brand 62%
Demand
Mederma Facial Toner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Mederma Facial Toner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mario badescu toner19K/yr
- aloe vera toner4K/yr
- aloe toner3K/yr
- benton aloe bha skin toner4K/yr
- mario badescu toner for face2K/yr
- aloe bha skin toner892/yr
Reviews and returns
What reviews say buyers love and hate about Mederma Facial Toner
We read the reviews and the return reasons for every product selling here.
“Caused a rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mederma Facial Toner questions
Answered from the same tracked data.









