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Mcobeauty Bronzing Drops

Fail

The top 5 brands take 100% of clicks, so Mcobeauty Bronzing Drops is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$2.8M/yr3.8M searches / yr
90-day growth
-11.3%search demand this quarter
Competition
92%top-5 click share · 3 brands · 31 sellers

Flapen Score

Mcobeauty Bronzing Drops against its category

The dotted line is the Beauty & Personal Care average. Past it, Mcobeauty Bronzing Drops is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mcobeauty Bronzing Drops market on Amazon at a glance

Shoppers on Amazon United States searched for Mcobeauty Bronzing Drops 3.8M times last year and spent an estimated $2.8M. All 3 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 3.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.

Searches, last 12 months
3.8M
Growth, 90 days vs prior 90
-11.3%
Conversion, latest week
5.7%
Market size, estimated
$2.8Ma year
Peak month
June2.8× the quietest month
Top search term
mcobeauty852K searches a year

02 · Price

A sale here is worth $12.88.

Listings sell for $12.88 on average, from $9.41 to $18.96. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 30,000 to 40,000 of them. At $12.88 that is $386K to $515K a year per listing.

Average price
$12.88under the $15 to $100 sweet spot
Price range
$9.41–$18.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
200K–250K
Units per listing a year
30,000–40,000
Revenue per listing a year
$386K–$515K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Face. It carries 9,117 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#16in Face
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
9,117per listing
Listings tracked
8

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
48 months

Products

Top Mcobeauty Bronzing Drops products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

31

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 159%
  • Brand 234%
  • Brand 37%

Demand

Mcobeauty Bronzing Drops search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.8×

Search terms

Top Mcobeauty Bronzing Drops search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mcobeauty852K/yr
  • loreal setting spray636K/yr
  • milani613K/yr
  • milani setting spray455K/yr
  • loreal infallible setting spray203K/yr
  • mco beauty195K/yr
  • melani265K/yr
  • milani make it last setting spray120K/yr
  • infallible setting spray97K/yr
  • milani makeup63K/yr

Reviews and returns

What reviews say buyers love and hate about Mcobeauty Bronzing Drops

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Smell”
0.1%of orders come back
“Strong smell”
A buyer, on “Smell”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Mcobeauty Bronzing Drops questions

Answered from the same tracked data.