Mcbling

Shoppers searched for this 904K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $324K a year.

Searches, last 12 months

904K

Growth, 90 days vs prior 90

-4.3%

Conversion, latest week

1.8%

Market size, estimated

$324Ka year

Top search term

paris hilton perfume437K searches a year

Listings sell for $20.24 on average, from $8.01 to $34.43. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $20.24 that is $15K to $20K a year per listing.

Average price

$20.24inside the $15 to $100 sweet spot

Price range

$8.01–$34.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$15K–$20K

Returns

0.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,222 within Women's. It carries 2,170 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

89%

Out of stock, average day

0.0%

Average rank

#1,222in Women's

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

2,170per listing

Listings tracked

28

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months