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Mayo Stand

Maybe

The average product has only 224 reviews. But demand is soft, at -7.5% this quarter, so Mayo Stand is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$139K/yr43K searches / yr
90-day growth
-7.5%search demand this quarter
Competition
60%top-5 click share · 17 brands · 32 sellers

Flapen Score

Mayo Stand against its category

The dotted line is the Beauty & Personal Care average. Past it, Mayo Stand is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mayo Stand market on Amazon at a glance

Shoppers on Amazon United States searched for Mayo Stand 43K times last year and spent an estimated $139K. The top 5 brands take 65% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $139K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
5.3%
Market size, estimated
$139Ka year
Peak month
February1.4× the quietest month
Top search term
mayo stand25K searches a year

02 · Price

A sale here is worth $60.90.

Listings sell for $60.90 on average, from $15.79 to $121.06. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $60.90 that is $6K to $15K a year per listing.

Average price
$60.90inside the $15 to $100 sweet spot
Price range
$15.79–$121.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$6K–$15K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #1,399 within Salon & Spa Equipment. It carries 224 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
89%
Out of stock, average day
0.7%
Average rank
#1,399in Salon & Spa Equipment
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
224per listing
Listings tracked
19

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Mayo Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

32

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

30%

  • Brand 131%
  • Brand 212%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Mayo Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Mayo Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mayo stand25K/yr
  • mayo stand with wheels8K/yr
  • mayo tray7K/yr
  • mayo tray on wheels3K/yr

Reviews and returns

What reviews say buyers love and hate about Mayo Stand

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Value For Money”
17%of negative reviews mention “Value For Money”
1.9%of orders come back
“Sure it costs way more than those”
A buyer, on “Value For Money”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mayo Stand questions

Answered from the same tracked data.