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Matte Clear Coat Spray Paint

Fail

The top 5 brands take 100% of clicks, so Matte Clear Coat Spray Paint is a Fail.

Flapen Score
42
42 / 100
Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 48
Market size
$170K/yr156K searches / yr
90-day growth
+15.1%search demand this quarter
Competition
77%top-5 click share · 5 brands · 83 sellers

Flapen Score

Matte Clear Coat Spray Paint against its category

The dotted line is the Beauty & Personal Care average. Past it, Matte Clear Coat Spray Paint is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Matte Clear Coat Spray Paint market on Amazon at a glance

Shoppers on Amazon United States searched for Matte Clear Coat Spray Paint 156K times last year and spent an estimated $170K. All 5 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 10.9% of those searches ended in a purchase.

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months
156K
Growth, 90 days vs prior 90
+15.1%
Conversion, latest week
10.9%
Market size, estimated
$170Ka year
Peak month
August2.3× the quietest month
Top search term
matte clear coat24K searches a year

02 · Price

A sale here is worth $9.93.

Listings sell for $9.93 on average, from $6.37 to $21.28. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $9.93 that is $12K to $15K a year per listing.

Average price
$9.93under the $15 to $100 sweet spot
Price range
$6.37–$21.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
$12K–$15K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

23% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #51 within Face. It carries 8,102 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
23%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#51in Face
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
8,102per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
82 months

Products

Top Matte Clear Coat Spray Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

83

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Brand 156%
  • Brand 226%
  • Brand 315%
  • Brand 42%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Matte Clear Coat Spray Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug · busiest ÷ quietest = 2.3×

Search terms

Top Matte Clear Coat Spray Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • matte clear coat24K/yr
  • matte clear coat spray paint21K/yr
  • maybelline master prime16K/yr
  • clear matte spray paint13K/yr
  • matte spray10K/yr
  • master primer maybelline10K/yr
  • matte finish spray7K/yr
  • clear primer6K/yr
  • matte spray sealer5K/yr
  • flat clear coat spray paint6K/yr

Reviews and returns

What reviews say buyers love and hate about Matte Clear Coat Spray Paint

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Spray/Flow”
0.2%of orders come back
“When spraying can leaks”
A buyer, on “Spray/Flow”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Matte Clear Coat Spray Paint questions

Answered from the same tracked data.