Mardi Gras Headband

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -95.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

171K

Growth, 90 days vs prior 90

-95.9%

Conversion, latest week

1.9%

Market size, estimated

$30Ka year

Peak month

February46.3× the quietest month

Top search term

mardi gras headband116K searches a year

Listings sell for $9.01 on average, from $5.35 to $17.39. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $9.01 that is $0 to $901 a year per listing.

Average price

$9.01under the $15 to $100 sweet spot

Price range

$5.35–$17.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$901

Returns

6.3%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #6,079 within Headbands. It carries 105 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

11.9%

Average rank

#6,079in Headbands

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

105per listing

Listings tracked

36

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months