Manuka Honey Face Mask
FailThe top 5 brands take 99% of clicks, so Manuka Honey Face Mask is a Fail.
- Flapen Score
- 49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 4849
- Market size
- $882K/yr699K searches / yr
- 90-day growth
- -1.8%search demand this quarter
- Competition
- 68%top-5 click share · 6 brands · 617 sellers
Flapen Score
Manuka Honey Face Mask against its category
The dotted line is the Beauty & Personal Care average. Past it, Manuka Honey Face Mask is stronger. Inside it, weaker.
Market
The Manuka Honey Face Mask market on Amazon at a glance
Shoppers on Amazon United States searched for Manuka Honey Face Mask 699K times last year and spent an estimated $882K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Jun–Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 699K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $882K a year.
- Searches, last 12 months
- 699K
- Growth, 90 days vs prior 90
- -1.8%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $882Ka year
- Peak month
- November2.9× the quietest month
- Top search term
- tgin honey miracle hair mask102K searches a year
02 · Price
A sale here is worth $17.61.
Listings sell for $17.61 on average, from $8.67 to $36.58. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $17.61 that is $26K to $35K a year per listing.
- Average price
- $17.61inside the $15 to $100 sweet spot
- Price range
- $8.67–$36.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $26K–$35K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #327 within Hair Masks. It carries 5,604 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #327in Hair Masks
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 5,604per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Manuka Honey Face Mask products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Queen Helene Cholesterol Hair Conditioning Cream Deep Repair Treatment for Dry Damaged & Chemically Treated Hair | Moisture-Restoring Mask | 15 oz Jar
- Price
- $8.67
- Rating
- 4.5/5
- Reviews
- 9,657
- Age
- 19y ago

SheaMoisture Intensive Hydration Hair Masque Manuka Honey & Mafura Oil For Dry Damaged Hair Deep Conditioning Hair Treatment 11.5 oz
- Price
- $11.29
- Rating
- 4.6/5
- Reviews
- 21,044
- Age
- 7y ago

Queen Helene Super Cholesterol Conditioning Cream Moisture Treatment for Very Dry or Over-Processed Hair - 32 oz Jar
- Price
- $15.27
- Rating
- 4.5/5
- Reviews
- 9,657
- Age
- 14y ago

tgin Honey Miracle Hair Mask for Natural Dry Curly Type 3c and 4c Hair - 12 oz - Deep Conditioner
- Price
- $17.07
- Rating
- 4.6/5
- Reviews
- 7,082
- Age
- 12y ago

TGIN Honey Miracle Hair Mask Duo 12 oz (Pack of 2) for Natural Dry Curly Type 3c and 4c Hair
- Price
- $36.58
- Rating
- 4.6/5
- Reviews
- 7,082
- Age
- 4y ago
Trending
estimated 90-day click momentum
Camille Rose Conditioning Mask Algae Renew 2-Pack Deep Conditioner for Dry Damaged Hair Strengthening & Revitalizing Moisture Frizz Control 8 Oz Ea
- Price
- $31.96
- Rating
- 4.6/5
- Reviews
- 3,110
- Age
- 14y ago

Queen Helene Super Cholesterol Conditioning Cream Moisture Treatment for Very Dry or Over-Processed Hair - 32 oz Jar
- Price
- $15.27
- Rating
- 4.5/5
- Reviews
- 9,657
- Age
- 14y ago

Queen Helene Cholesterol Hair Conditioning Cream Deep Repair Treatment for Dry Damaged & Chemically Treated Hair | Moisture-Restoring Mask | 15 oz Jar
- Price
- $8.67
- Rating
- 4.5/5
- Reviews
- 9,657
- Age
- 19y ago

Originals by Africas Best Cholesterol Tea Tree Oil Rinse-Out Plus Leave in Conditioner Repair and Revitalize Damaged Dry Overprocessed Hair 15 oz
- Price
- $9.01
- Rating
- 4.6/5
- Reviews
- 769
- Age
- 22y ago

Shea Moisture Intensive Hydration Conditioner for Dry Damaged Hair Manuka Honey and Mafura Oil deep moisturizing conditioner 24oz
- Price
- $15.42
- Rating
- 4.5/5
- Reviews
- 13,344
- Age
- 4y ago
Newest
by launch date
Queen Helene Cholesterol Hair Conditioning Cream Deep Moisture Restores Shine & Manageability for Dry Over-Processed Hair 5 lb
- Price
- $24.98
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 1y ago

SheaMoisture Jamaican Black Castor Oil Treatment Masque Jamaican Black Castor Oil For Dry Hair Paraben Free Hair Mask 11.5 oz
- Price
- $11.03
- Rating
- 4.6/5
- Reviews
- 9,965
- Age
- 3y ago

Camille Rose Black Castor Oil + Chebe Deep Conditioner for Dry Damaged Hair Strengthen & Replenish Moisture Revitalize Textured Curly Hair 8 Oz
- Price
- $14.42
- Rating
- 4.6/5
- Reviews
- 554
- Age
- 3y ago

TGIN Honey Miracle Hair Mask Duo 12 oz (Pack of 2) for Natural Dry Curly Type 3c and 4c Hair
- Price
- $36.58
- Rating
- 4.6/5
- Reviews
- 7,082
- Age
- 4y ago

tgin Butter Cream Daily Moisturizer and Honey Miracle Hair Mask Duo for Curly Coily and Wavy Hair Rich Moisture and Deep Conditioning for Dry Hair 12 oz (Set)
- Price
- $35.77
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
617
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
68%
Top 20: 100%
Open market
0%
- Queen Helene40%
- Shea Moisture29%
- Thank God It's Natural17%
- Camille Rose9%
- Mielle Organics4%
- Originals by Africa's Best1%
- Open — no brand owns it (0%)
Demand
Manuka Honey Face Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Jun, Oct, Nov · busiest ÷ quietest = 2.9×
Search terms
Top Manuka Honey Face Mask search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tgin honey miracle hair mask102K/yr
- cholesterol hair conditioner40K/yr
- queen helene cholesterol32K/yr
- shea moisture hair mask77K/yr
- shea moisture manuka honey51K/yr
- hair cholesterol25K/yr
- camille rose deep conditioner39K/yr
- shea moisture deep conditioner38K/yr
- camille rose algae renew deep conditioner27K/yr
- tgin hair mask31K/yr
Reviews and returns
What reviews say buyers love and hate about Manuka Honey Face Mask
We read the reviews and the return reasons for every product selling here.
“Not fond of smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Manuka Honey Face Mask questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









