Manuka Honey Face Mask
FailThe top 5 brands take 99% of clicks, so Manuka Honey Face Mask is a Fail.
- Flapen Score
- 49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 4849
- Market size
- $882K/yr699K searches / yr
- 90-day growth
- -1.8%search demand this quarter
- Competition
- 68%top-5 click share · 6 brands · 617 sellers
Flapen Score
Manuka Honey Face Mask against its category
The dotted line is the Beauty & Personal Care average. Past it, Manuka Honey Face Mask is stronger. Inside it, weaker.
Market
The Manuka Honey Face Mask market on Amazon at a glance
Shoppers on Amazon United States searched for Manuka Honey Face Mask 699K times last year and spent an estimated $882K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Jun–Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 699K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $882K a year.
- Searches, last 12 months
- 699K
- Growth, 90 days vs prior 90
- -1.8%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $882Ka year
- Peak month
- November2.9× the quietest month
- Top search term
- tgin honey miracle hair mask102K searches a year
02 · Price
A sale here is worth $17.61.
Listings sell for $17.61 on average, from $8.67 to $36.58. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $17.61 that is $26K to $35K a year per listing.
- Average price
- $17.61inside the $15 to $100 sweet spot
- Price range
- $8.67–$36.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $26K–$35K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #327 within Hair Masks. It carries 5,604 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #327in Hair Masks
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 5,604per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Manuka Honey Face Mask products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
617
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Brand 140%
- Brand 229%
- Brand 317%
- Brand 49%
- Brand 54%
- Brand 61%
- Open — no brand owns it (0%)
Demand
Manuka Honey Face Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Jun, Oct, Nov · busiest ÷ quietest = 2.9×
Search terms
Top Manuka Honey Face Mask search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tgin honey miracle hair mask102K/yr
- cholesterol hair conditioner40K/yr
- queen helene cholesterol32K/yr
- shea moisture hair mask77K/yr
- shea moisture manuka honey51K/yr
- hair cholesterol25K/yr
- camille rose deep conditioner39K/yr
- shea moisture deep conditioner38K/yr
- camille rose algae renew deep conditioner27K/yr
- tgin hair mask31K/yr
Reviews and returns
What reviews say buyers love and hate about Manuka Honey Face Mask
We read the reviews and the return reasons for every product selling here.
“Not fond of smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Manuka Honey Face Mask questions
Answered from the same tracked data.









