Manscaped Razor

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $239K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

-0.4%

Conversion, latest week

6.1%

Market size, estimated

$239Ka year

Peak month

December2.8× the quietest month

Top search term

manscaped razor23K searches a year

Listings sell for $69.24 on average, from $16.28 to $157.90. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $69.24 that is $7K to $17K a year per listing.

Average price

$69.24inside the $15 to $100 sweet spot

Price range

$16.28–$157.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$7K–$17K

Returns

2.0%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #27 within Men's. It carries 14,958 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

8.1%

Average rank

#27in Men's

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

14,958per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months