Mango Butter
MaybeReturns run at only 0.6% of orders. But demand is soft, at -6.1% this quarter, so Mango Butter is a Maybe.
- Flapen Score
- 57 / 100Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 4857
- Market size
- $817K/yr601K searches / yr
- 90-day growth
- -6.1%search demand this quarter
- Competition
- 52%top-5 click share · 11 brands · 12 sellers
Flapen Score
Mango Butter against its category
The dotted line is the Beauty & Personal Care average. Past it, Mango Butter is stronger. Inside it, weaker.
Market
The Mango Butter market on Amazon at a glance
Mango Butter is a $817K a year market on Amazon United States, with 601K searches a year. The top 5 brands take 77% of clicks. Demand peaks in Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
Demand comes close.
Shoppers search 601K times a year and 6.3% buy. Search demand moved -6.1% in 90 days, so the $817K a year market is softening.
- Search volume
- 601K
- Search growth, 90 days
- -6.1%
- Conversion
- 6.3%
- Market size
- $817K
02 · Money
The money is there.
Shoppers bought 40K to 50K units at $21.47 on average, 1,500 to 2,000 per product. Units times price is $859K to $1.1M a year.
- Units sold
- 40K–50K
- Units per product
- 1,500–2,000
- Average price
- $21.47
- Units × price
- $859K–$1.1M
03 · Shelf
Brands here are established.
The average listing ranks #153. 91% of listings ship Prime. 74% of the shelf is sponsored, so budget for ads. The average listing is out of stock 14.0% of the time. The average brand has sold here for 68 months.
- Average BSR
- #153
- Prime
- 91%
- Sponsored
- 74%
- Out of stock
- 14.0%
- Average brand age
- 68 months
Products
Top Mango Butter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Yajna Organic Raw Mango Butter 100% Pure Natural & Unrefined| Skin Moisturizer For Face Body & Hair| 4 OZ/115 GM Ivory/White Grade A | DIY Creams Balms Lotions Soaps| Softens Dry & Tough Skin
- Price
- $6.97
- Rating
- 4.5/5
- Reviews
- 2,910
- Age
- 3y ago
Mary Tylor Naturals Mango Butter 1 lb Cold Pressed Unrefined Raw Pure Mango Butter
- Price
- $15.82
- Rating
- 4.6/5
- Reviews
- 4,138
- Age
- 7y ago
Raw Mango Butter - 100% Natural Skin and Hair Moisturizer - Use with Shea in DIY Whipped Body Butter Mango Body Lotion Lip Gloss and Soap Making 8 oz Block
- Price
- $18.92
- Rating
- 4.8/5
- Reviews
- 9,109
- Age
- 10y ago
Better Shea Butter Mango Butter 100% Natural Skin Moisturizer 1 LB Block
- Price
- $25.85
- Rating
- 4.8/5
- Reviews
- 9,109
- Age
- 10y ago
Yajna Organic Raw Mango Butter 100% Pure Natural & Unrefined| Skin Moisturizer For Face Body & Hair| 8 OZ/230 GM Ivory/White Grade A | DIY Creams Balms Lotions Soaps| Softens Dry & Tough Skin
- Price
- $9.95
- Rating
- 4.5/5
- Reviews
- 2,910
- Age
- 3y ago
Trending
90-day click momentum
era of nature Organic Unrefined Raw African Ivory White Shea Butter 16oz - Moisturizing Raw Shea Butter Bar for Skin & Hair DIY Lip Balm Base Cream Soap & Lotion Making Supplies Kit Skincare
- Price
- $15.88
- Rating
- 4.6/5
- Reviews
- 5,867
- Age
- 8y ago
Yajna Organic Raw Mango Butter 100% Pure Natural & Unrefined| Skin Moisturizer For Face Body & Hair| 1 LBS/450 GM Ivory/White Grade A | DIY Creams Balms Lotions Soaps| Softens Dry & Tough Skin
- Price
- $15.78
- Rating
- 4.5/5
- Reviews
- 2,910
- Age
- 3y ago
Organic Mango Butter - Raw Organic Unrefined Mango Seed Butter for Skin Care Body Butter & Hair - Pure Mango Butter Cold Pressed for Soap Making Mango Lotion | Natural Skin Moisturizer 8 oz
- Price
- $30.12
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 1y ago
Better Shea Butter Mango Butter 100% Natural Skin Moisturizer 1 LB Block
- Price
- $25.85
- Rating
- 4.8/5
- Reviews
- 9,109
- Age
- 10y ago
SULU ORGANICS 100% PURE COLD PRESSED REFINED RAW MANGO BUTTER (2 LB)
- Price
- $25.93
- Rating
- 4.7/5
- Reviews
- 119
- Age
- 6y ago
Newest
by launch dateOrganic Mango Butter - Raw Organic Unrefined Mango Seed Butter for Skin Care Body Butter & Hair - Pure Mango Butter Cold Pressed for Soap Making Mango Lotion | Natural Skin Moisturizer 8 oz
- Price
- $30.12
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 1y ago
SULU ORGANICS 7 Lbs Refined Expeller Pressed Mango Butter- Cosmetic Grade-Cruelty Free-Vegan-Soap Making-Skin Care-Bulk Size
- Price
- $64.59
- Rating
- 4.7/5
- Reviews
- 69
- Age
- 2y ago
Yajna Organic Raw Mango Butter 100% Pure Natural & Unrefined| Skin Moisturizer For Face Body & Hair| 4 OZ/115 GM Ivory/White Grade A | DIY Creams Balms Lotions Soaps| Softens Dry & Tough Skin
- Price
- $6.97
- Rating
- 4.5/5
- Reviews
- 2,910
- Age
- 3y ago
Yajna Organic Raw Mango Butter 100% Pure Natural & Unrefined| Skin Moisturizer For Face Body & Hair| 8 OZ/230 GM Ivory/White Grade A | DIY Creams Balms Lotions Soaps| Softens Dry & Tough Skin
- Price
- $9.95
- Rating
- 4.5/5
- Reviews
- 2,910
- Age
- 3y ago
Yajna Organic Raw Mango Butter 100% Pure Natural & Unrefined| Skin Moisturizer For Face Body & Hair| 1 LBS/450 GM Ivory/White Grade A | DIY Creams Balms Lotions Soaps| Softens Dry & Tough Skin
- Price
- $15.78
- Rating
- 4.5/5
- Reviews
- 2,910
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
12
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
52%
Top 20: 97%
Open market
17%
- Yajna23%
- Better Shea Butter22%
- Mary Tylor Naturals17%
- SULU ORGANICS8%
- Bless International7%
- Kyabo6%
- Open — no brand owns it (5 brands, 17%)
Demand
Mango Butter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.7×
Search terms
Top Mango Butter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mango butter370K/yr
- mango butter raw organic110K/yr
- organic mango butter24K/yr
- raw mango butter17K/yr
- mango butter bulk14K/yr
- mango butter raw10K/yr
- refined mango butter7K/yr
- mango butter for skin8K/yr
- mango butter for hair7K/yr
- unrefined mango butter5K/yr
Reviews and returns
What reviews say buyers love and hate about Mango Butter
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
No scent
Odd scent
slightly smoky scent
this is false advertising
False advertising
Misleading product image
Small
I like this product just wish it was larger packaging
They were turning grey
the color was a dark tan
is a different color
raw this butter is cut with petroleum
It has a petroleum/plastic smell to it, spreads like theres cooking oil in it, and the color and consistency is just not right
Love
Reliable brand
Great quality mango butter
Excellent product
Smooth and creamy
I love the smoothness
Nice & soft
The smell is just divine
It is scent free
Nice aroma
Great moisturizing product
Moisturizing
It is very moisturizing
The texture looks smooth
Such a silky texture
Love the texture
Return
0.6% Return rate 33% Fixable by listing
No scent
Odd scent
slightly smoky scent
this is false advertising
False advertising
Misleading product image
Grainy texture
The texture took getting used to
The texture was much different than my product is normally
Small
I like this product just wish it was larger packaging
It is hard straight out of the container
less softer than shea butter
Very hard
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mango Butter questions
Answered from the same tracked data.