mandarin perfume
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$29.50avg listing price — sweet spot $15–$100
Price range
Incredible$21.25–$41.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,252.67avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$77K$77K/yr · 82K searches
Growth
Bad-19.0%90-day search growth — must beat 0% to launch
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, mandarin perfume is a $77K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar. Verdict: Skip it — 36/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
mandarin perfume market data
- Units sold / yr
- 2K–3K
- avg 500–750/product
- Revenue / yr
- $59K–$74K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #532
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 65 months
- Avg seller age
- 143 days
Competition & brand share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
71
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Armaf93%
- Erimberate3%
- FODIEME3%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 68 weeks — -19.0% search growth over the last 90 days.Peak months: Mar · busiest ÷ quietest = 1.7×
Top mandarin perfume search terms
- mandarin sky perfume32K/yr
- mandarin perfume21K/yr
- perfume mandarin17K/yr
- odyssey mandarin6K/yr
- perfume mandarin sky5K/yr
- perfume odyssey mandarin sky3K/yr
Top mandarin perfume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Odyssey - Mandarinsky Limited Edition by Armaf for Men - 3.4 oz EDP Spray
Armaf$29.064.7★11,414 rev
Armaf Odyssey Mandarin Sky Limited Edition 6.8 Oz / 200ml for Men EDP
Armaf$41.854.6★832 rev
Armaf Odyssey - Mandarin Sky Limited Edition for Men - 2.02 oz EDP Spray
Armaf$23.724.6★586 rev
Odyssey - Mandarin Sky Elixir Limited Edition by Armaf for Men - 3.4 oz EDP Spray
Armaf$37.734.7★638 rev
Erimberate Odyssey Mandarin Sky Limited Edition
Erimberate$21.254.3★14 rev
Newest
by launch date
FODIEME Odyssey Mandarin Sky Eau de Parfum Limited Edition Fragrance(100ml)
FODIEME$23.3732 rev
Erimberate Odyssey Mandarin Sky Limited Edition
Erimberate$21.2514 rev
Armaf Odyssey - Mandarin Sky Limited Edition for Men - 2.02 oz EDP Spray
Armaf$23.72586 rev
Armaf Odyssey Mandarin Sky Limited Edition 6.8 Oz / 200ml for Men EDP
Armaf$41.85832 rev
Odyssey - Mandarinsky Limited Edition by Armaf for Men - 3.4 oz EDP Spray
Armaf$29.0611,414 rev
Trending
90-day click momentumFODIEME Odyssey Mandarin Sky Eau de Parfum Limited Edition Fragrance(100ml)
FODIEME$23.373.9★
Erimberate Odyssey Mandarin Sky Limited Edition
Erimberate$21.254.3★
Armaf Odyssey Mandarin Sky Limited Edition 6.8 Oz / 200ml for Men EDP
Armaf$41.854.6★
Odyssey - Mandarin Sky Elixir Limited Edition by Armaf for Men - 3.4 oz EDP Spray
Armaf$37.734.7★
Armaf Odyssey - Mandarin Sky Limited Edition for Men - 2.02 oz EDP Spray
Armaf$23.724.6★
What buyers say about mandarin perfume
What buyers praise and complain about, mined from review topics.What buyers love
“Great smelling fragrance”
“No complaints”
“Great value”
“The longevity has been impressive”
“Perfect for a gift”
“Its just like picture”
“leaves a smooth scent trail as you move”
“Very creative design”
“It has that clean”
“The dry down is amazing”
What buyers complain about
“it smelled horible”
“Longevity is weak”
“Allergic reaction”
“atomizer is a little cheap in my opinion could be a bit better”
“This smells awfully cheap and like alcohol”
“Otherwise, hard pass”
“Way too strong”
“Cheap”
“Item is defective”
“not able to be used”
Common questions
- Is mandarin perfume profitable to sell on Amazon United States?
- The niche generates $77K/yr across 6 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -19.0%. Flapen's verdict: Skip it (36/100).
- How competitive is the mandarin perfume niche?
- 3 brands and 71 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in mandarin perfume?
- Top complaints mined from reviews: Smell, Durability, Allergies. The return rate is 0.0%.
- When does demand for mandarin perfume peak?
- Demand peaks in Mar; the busiest month runs 1.7× the quietest.
- What does it cost to enter the mandarin perfume niche?
- Listings span $21.25–$41.85; the average listing price is $29.50 (sweet spot $15–$100). The average incumbent carries 2,253 reviews — the moat a new listing must climb.