Man Tan
FailThe top 5 products take 100% of clicks, so Man Tan is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $25K/yr10K searches / yr
- 90-day growth
- +23.4%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 15 sellers
Flapen Score
Man Tan against its category
The dotted line is the Beauty & Personal Care average. Past it, Man Tan is stronger. Inside it, weaker.
Market
The Man Tan market on Amazon at a glance
Shoppers on Amazon United States searched for Man Tan 10K times last year and spent an estimated $25K. All 3 brands take every click. Demand peaks in May. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.5% of those searches ended in a purchase.
Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.
- Searches, last 12 months
- 10K
- Growth, 90 days vs prior 90
- +23.4%
- Conversion, latest week
- 7.5%
- Market size, estimated
- $25Ka year
- Peak month
- May1.9× the quietest month
- Top search term
- man tan7K searches a year
02 · Price
A sale here is worth $34.20.
Listings sell for $34.20 on average, from $10.59 to $59.95. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $34.20 that is $0 to $3K a year per listing.
- Average price
- $34.20inside the $15 to $100 sweet spot
- Price range
- $10.59–$59.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #351 within Sunscreens & Tanning Products. It carries 2,966 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 60%
- Out of stock, average day
- 20.2%
- Average rank
- #351in Sunscreens & Tanning Products
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 2,966per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Man Tan products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MAN TAN Sunless Tanner Starter Pack For Men | AMINOTAN - The Best Clear Self Tan Mousse For Men Works With Hair + Sweat Proof (Mitt & Bottle) - 6.7fl
- Price
- $38.77
- Rating
- 4.1/5
- Reviews
- 130
- Age
- 4y ago

Bro Glo Self Tanner for The Boys - Quick Application Foam Mousse Easy Sunless Tan For Face and Body Oil Free Water Based Faster Skin Drying Natural Sun Kissed Bronze Color Perfect Men - 6.76 FL oz
- Price
- $29.04
- Rating
- 4.1/5
- Reviews
- 1,107
- Age
- 3y ago

Bro Glo Self Tanner for Men Starter Bundle
- Price
- $59.95
- Rating
- 4.2/5
- Reviews
- 677
- Age
- 3y ago

b.tan Dark Self Tanner Mousse | Get Tanned - Best 1 Hour Express Sunless Tanning Foam No Fake Tan Smell Ultra Dark Bronzing Glow Face & Body Vegan Cruelty Free 6.7 Fl Oz
- Price
- $10.59
- Rating
- 4.4/5
- Reviews
- 12,883
- Age
- 8y ago

MAN TAN Sunless Tanner Mousse | AMINOTAN - The Best Clear Self Tan Mousse For Men. Works With Hair + Sweat Proof - 6.7Fl/200ml
- Price
- $32.66
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 5y ago
Trending
estimated 90-day click momentum
MAN TAN Sunless Tanner Mousse | AMINOTAN - The Best Clear Self Tan Mousse For Men. Works With Hair + Sweat Proof - 6.7Fl/200ml
- Price
- $32.66
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 5y ago

Bro Glo Self Tanner for The Boys - Quick Application Foam Mousse Easy Sunless Tan For Face and Body Oil Free Water Based Faster Skin Drying Natural Sun Kissed Bronze Color Perfect Men - 6.76 FL oz
- Price
- $29.04
- Rating
- 4.1/5
- Reviews
- 1,107
- Age
- 3y ago

Bro Glo Self Tanner for Men Starter Bundle
- Price
- $59.95
- Rating
- 4.2/5
- Reviews
- 677
- Age
- 3y ago

MAN TAN Sunless Tanner Starter Pack For Men | AMINOTAN - The Best Clear Self Tan Mousse For Men Works With Hair + Sweat Proof (Mitt & Bottle) - 6.7fl
- Price
- $38.77
- Rating
- 4.1/5
- Reviews
- 130
- Age
- 4y ago

b.tan Dark Self Tanner Mousse | Get Tanned - Best 1 Hour Express Sunless Tanning Foam No Fake Tan Smell Ultra Dark Bronzing Glow Face & Body Vegan Cruelty Free 6.7 Fl Oz
- Price
- $10.59
- Rating
- 4.4/5
- Reviews
- 12,883
- Age
- 8y ago
Newest
by launch date
Bro Glo Self Tanner for Men Starter Bundle
- Price
- $59.95
- Rating
- 4.2/5
- Reviews
- 677
- Age
- 3y ago

Bro Glo Self Tanner for The Boys - Quick Application Foam Mousse Easy Sunless Tan For Face and Body Oil Free Water Based Faster Skin Drying Natural Sun Kissed Bronze Color Perfect Men - 6.76 FL oz
- Price
- $29.04
- Rating
- 4.1/5
- Reviews
- 1,107
- Age
- 3y ago

MAN TAN Sunless Tanner Starter Pack For Men | AMINOTAN - The Best Clear Self Tan Mousse For Men Works With Hair + Sweat Proof (Mitt & Bottle) - 6.7fl
- Price
- $38.77
- Rating
- 4.1/5
- Reviews
- 130
- Age
- 4y ago

MAN TAN Sunless Tanner Mousse | AMINOTAN - The Best Clear Self Tan Mousse For Men. Works With Hair + Sweat Proof - 6.7Fl/200ml
- Price
- $32.66
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 5y ago

b.tan Dark Self Tanner Mousse | Get Tanned - Best 1 Hour Express Sunless Tanning Foam No Fake Tan Smell Ultra Dark Bronzing Glow Face & Body Vegan Cruelty Free 6.7 Fl Oz
- Price
- $10.59
- Rating
- 4.4/5
- Reviews
- 12,883
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
15
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Man Tan56%
- bro glo34%
- B.TAN10%
- Open — no brand owns it (0%)
Demand
Man Tan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.9×
Search terms
Top Man Tan search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- man tan7K/yr
- mantan2K/yr
- man tan self tanner for men515/yr
Reviews and returns
What reviews say buyers love and hate about Man Tan
We read the reviews and the return reasons for every product selling here.
“Not so dark”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Man Tan questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









