Malin Goetz Lip Moisturizer

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.3% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

15K

Growth, 90 days vs prior 90

-19.5%

Conversion, latest week

19.3%

Market size, estimated

$47Ka year

Peak month

December2.5× the quietest month

Top search term

malin goetz lip balm12K searches a year

Listings sell for $16.55 on average, from $15.77 to $17.77. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 750 to 1,000 of them. At $16.55 that is $12K to $17K a year per listing.

Average price

$16.55inside the $15 to $100 sweet spot

Price range

$15.77–$17.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

750–1,000

Revenue per listing a year

$12K–$17K

Returns

0.6%of orders · Amazon United States median 2.1%

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.0% of listings are out of stock. The average listing ranks #291 within Lip Care. It carries 677 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

100%

Out of stock, average day

25.0%

Average rank

#291in Lip Care

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

677per listing

Listings tracked

3

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

74 months