Malin and Goetz Shampoo

Shoppers searched for this 395K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

395K

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

10.5%

Market size, estimated

$1.3Ma year

Peak month

December1.8× the quietest month

Top search term

malin goetz151K searches a year

Listings sell for $30.95 on average, from $14.88 to $81.26. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $30.95 that is $31K to $39K a year per listing.

Average price

$30.95inside the $15 to $100 sweet spot

Price range

$14.88–$81.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

$31K–$39K

Returns

1.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #557 within Cleansers. It carries 1,787 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#557in Cleansers

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

1,787per listing

Listings tracked

29

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

75 months