Makeup Tape
FailPrices span $3.99–$8.72, mostly outside the sweet spot, so Makeup Tape is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $149K/yr318K searches / yr
- 90-day growth
- -4.0%search demand this quarter
- Competition
- 69%top-5 click share · 11 brands · 14 sellers
Flapen Score
Makeup Tape against its category
The dotted line is the Beauty & Personal Care average. Past it, Makeup Tape is stronger. Inside it, weaker.
Market
The Makeup Tape market on Amazon at a glance
Shoppers on Amazon United States searched for Makeup Tape 318K times last year and spent an estimated $149K. The top 5 brands take 79% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 318K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.
- Searches, last 12 months
- 318K
- Growth, 90 days vs prior 90
- -4.0%
- Conversion, latest week
- 7.3%
- Market size, estimated
- $149Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- makeup tape69K searches a year
02 · Price
A sale here is worth $6.41.
Listings sell for $6.41 on average, from $3.99 to $8.72. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $6.41 that is $8K to $10K a year per listing.
- Average price
- $6.41under the $15 to $100 sweet spot
- Price range
- $3.99–$8.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $8K–$10K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,418 within Eyes. It carries 1,592 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,418in Eyes
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 1,592per listing
- Listings tracked
- 14
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Makeup Tape products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Revolution Beauty London Precise Shadow Cosmetic Tape Easily Removable Ultimate Precision 1 Roll
- Price
- $5.91
- Rating
- 4.3/5
- Reviews
- 1,081
- Age
- 2y ago

Makeup Tape Eyeliner Stencils Pencil Liquid Liner Wing Tips Firm Hold Clean Edge Eyeshadow Lines Palette Primer Cream Real Beginners Techniques Use Brush Pen Stamp Sharpener Angled Shadow Shields Pads
- Price
- $8.00
- Rating
- 4.2/5
- Reviews
- 1,962
- Age
- 10y ago

Faiteary 150pcs Eyeshadow Shields Lint Free Eyeshadow Stencil Gel Pad Under Patches Prevent Makeup Residue for Eyelash Extensions Eyeliner Lip and Tinting Makeup
- Price
- $6.65
- Rating
- 4.2/5
- Reviews
- 582
- Age
- 3y ago

NswfDzkMakeup Tape Eyeshadow Eyelash Transplantation Eyelash Technology Multi-Functional Tape Purple 1 roll
- Price
- $5.89
- Rating
- 4.2/5
- Reviews
- 480
- Age
- 2y ago

6 Rolls Eyelash Tape Adhesive Fabric Eyelash Extension Tape Breathable Micropore Fabric Tape for Eyelash Extension Supplies 9 m/10 Yard Each Roll (Pink)
- Price
- $5.94
- Rating
- 4.3/5
- Reviews
- 4,323
- Age
- 5y ago
Trending
estimated 90-day click momentum
150 Pcs Eyeshadow Stickers Shields - Professional Makeup Tape for Eyeshadow Eye Shadow Stickers Pads Stencils Lint Free under Eye Pads Eyeshadows Shield Patches Eyeliner Tape for Eyelash Extensions
- Price
- $5.13
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 1y ago

Kirecoo 6 Rolls Adhesive Eyelash Tape Breathable PE Lash Tape Eyelash Extension Supplies - 9 m/10 Yard Each Roll (Transparent)
- Price
- $4.95
- Rating
- 4.5/5
- Reviews
- 822
- Age
- 3y ago

BEVTEE 12 Rolls Lash Tape Self-Adhesive Eyelash Tape for Eyelash Extensions Soft and Breathable Micropore Eyelash Extension Tape Supplies for Lash Clusters Eyeshadow Makeup 9m/10yard Pink
- Price
- $5.78
- Rating
- 4.4/5
- Reviews
- 197
- Age
- 10mo ago

Larrel 150Pcs Eyeshadow Shields Lint Free Eyeshadow Shield Eyeshadows Tape Stencil Gel Pad Under Eye Patches Prevent Makeup Residue for Eyelash Extensions Eyeliner Lip Tinting Makeup
- Price
- $6.55
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 1y ago

NswfDzk Makeup Tape Beginner Facial Practice Makeup Tape Eye Shadow Eyeliner Styling Tape Eyelash Growth Eyelash Extension Strap Makeup Artist Essentials Makeup Tape 66 Feet Length*2 Circles
- Price
- $7.82
- Rating
- 4.3/5
- Reviews
- 50
- Age
- 2y ago
Newest
by launch date
BEVTEE 12 Rolls Lash Tape Self-Adhesive Eyelash Tape for Eyelash Extensions Soft and Breathable Micropore Eyelash Extension Tape Supplies for Lash Clusters Eyeshadow Makeup 9m/10yard Pink
- Price
- $5.78
- Rating
- 4.4/5
- Reviews
- 197
- Age
- 10mo ago

Larrel 150Pcs Eyeshadow Shields Lint Free Eyeshadow Shield Eyeshadows Tape Stencil Gel Pad Under Eye Patches Prevent Makeup Residue for Eyelash Extensions Eyeliner Lip Tinting Makeup
- Price
- $6.55
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 1y ago

150 Pcs Eyeshadow Stickers Shields - Professional Makeup Tape for Eyeshadow Eye Shadow Stickers Pads Stencils Lint Free under Eye Pads Eyeshadows Shield Patches Eyeliner Tape for Eyelash Extensions
- Price
- $5.13
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 1y ago

Revolution Beauty London Precise Shadow Cosmetic Tape Easily Removable Ultimate Precision 1 Roll
- Price
- $5.91
- Rating
- 4.3/5
- Reviews
- 1,081
- Age
- 2y ago

NswfDzkAloe Vera Makeup Tape Eye Shadow Shaping Multi Functional Adhesive Tape for Eyelash Implantation False Eyelash Extension etc6 volumesWhite
- Price
- $7.89
- Rating
- 4.4/5
- Reviews
- 193
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
14
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
15%
- Revolution Beauty London32%
- Vertex20%
- NswfDzk14%
- Faiteary7%
- JASSINS7%
- BEVTEE6%
- Open — no brand owns it (5 brands, 15%)
Demand
Makeup Tape search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Makeup Tape search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- makeup tape69K/yr
- eyeshadow tape50K/yr
- eyeliner tape29K/yr
- makeup tape for eyeshadow29K/yr
- eye tape for makeup23K/yr
- eye makeup tape17K/yr
- make up tape14K/yr
- eye shadow tape11K/yr
- eyeshadow tape for eye makeup14K/yr
- make up tape for eyeshadow9K/yr
Reviews and returns
What reviews say buyers love and hate about Makeup Tape
We read the reviews and the return reasons for every product selling here.
“Not sticky”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Makeup Tape questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









