Makeup Stocking Stuffers

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -38.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $239K a year.

Searches, last 12 months

366K

Growth, 90 days vs prior 90

-38.8%

Conversion, latest week

4.3%

Market size, estimated

$239Ka year

Top search term

cleverfy shower steamers20K searches a year

Listings sell for $15.21 on average, from $8.74 to $20.79. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $15.21 that is $4K to $8K a year per listing.

Average price

$15.21inside the $15 to $100 sweet spot

Price range

$8.74–$20.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #27 within Bath & Bathing Accessories. It carries 7,564 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#27in Bath & Bathing Accessories

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

7,564per listing

Listings tracked

8

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months