Makeup Brush Holder

Shoppers searched for this 3.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $813K a year.

Searches, last 12 months

3.3M

Growth, 90 days vs prior 90

-14.7%

Conversion, latest week

1.8%

Market size, estimated

$813Ka year

Peak month

January1.8× the quietest month

Top search term

makeup brush holder1.6M searches a year

Listings sell for $13.52 on average, from $4.94 to $33.16. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At $13.52 that is $17K to $20K a year per listing.

Average price

$13.52under the $15 to $100 sweet spot

Price range

$4.94–$33.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,250–1,500

Revenue per listing a year

$17K–$20K

Returns

3.0%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #252 within Bags & Cases. It carries 1,348 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#252in Bags & Cases

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

1,348per listing

Listings tracked

52

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months