Makeup Box

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $726K a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

-2.1%

Conversion, latest week

1.4%

Market size, estimated

$726Ka year

Peak month

December3.8× the quietest month

Top search term

caboodle692K searches a year

Listings sell for $20.16 on average, from $10.79 to $50.68. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $20.16 that is $40K to $50K a year per listing.

Average price

$20.16inside the $15 to $100 sweet spot

Price range

$10.79–$50.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,000–2,500

Revenue per listing a year

$40K–$50K

Returns

3.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #66 within Bags & Cases. It carries 7,838 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#66in Bags & Cases

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

7,838per listing

Listings tracked

24

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months