Magnetic Eyeliner

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

-11.9%

Conversion, latest week

7.8%

Market size, estimated

$142Ka year

Peak month

October1.5× the quietest month

Top search term

magnetic eyeliner77K searches a year

Listings sell for $10.79 on average, from $5.89 to $24.45. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $10.79 that is $5K to $8K a year per listing.

Average price

$10.79under the $15 to $100 sweet spot

Price range

$5.89–$24.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

2.0%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #366 within Eyes. It carries 3,809 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#366in Eyes

Average rating

4.02 starsAmazon United States average 4.42 stars

Average reviews

3,809per listing

Listings tracked

21

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months