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Magnesium Sulfate

Fail

Demand is soft, at -17.1% this quarter, so Magnesium Sulfate is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$147K/yr156K searches / yr
90-day growth
-17.1%search demand this quarter
Competition
56%top-5 click share · 16 brands · 584 sellers

Flapen Score

Magnesium Sulfate against its category

The dotted line is the Beauty & Personal Care average. Past it, Magnesium Sulfate is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnesium Sulfate market on Amazon at a glance

Shoppers on Amazon United States searched for Magnesium Sulfate 156K times last year and spent an estimated $147K. The top 5 brands take 70% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.

Searches, last 12 months
156K
Growth, 90 days vs prior 90
-17.1%
Conversion, latest week
4.9%
Market size, estimated
$147Ka year
Peak month
February1.5× the quietest month
Top search term
magnesium sulfate86K searches a year

02 · Price

A sale here is worth $19.17.

Listings sell for $19.17 on average, from $3.40 to $49.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $19.17 that is $2K to $5K a year per listing.

Average price
$19.17inside the $15 to $100 sweet spot
Price range
$3.40–$49.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #472 within Bath & Bathing Accessories. It carries 12,380 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
4.1%
Average rank
#472in Bath & Bathing Accessories
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
12,380per listing
Listings tracked
23

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Magnesium Sulfate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

584

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

56%

Top 20: 97%

Open market

21%

  • Brand 118%
  • Brand 217%
  • Brand 314%
  • Brand 411%
  • Brand 510%
  • Brand 68%

Demand

Magnesium Sulfate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Magnesium Sulfate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magnesium sulfate86K/yr
  • sulfato de magnesio46K/yr
  • sulfato de magnesio para tomar10K/yr
  • magnesium sulphate5K/yr
  • magnesium sulfate powder5K/yr
  • sulfato de magnesio en polvo4K/yr

Reviews and returns

What reviews say buyers love and hate about Magnesium Sulfate

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Magnesium”
0.1%of orders come back
“The magnesium is cheap”
A buyer, on “Magnesium”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Magnesium Sulfate questions

Answered from the same tracked data.