Magnesium Butter
MaybeAn estimated 0.7% of orders come back. But demand is soft, at -63.9% this quarter, so Magnesium Butter is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 4856
- Market size
- $963K/yr743K searches / yr
- 90-day growth
- -63.9%search demand this quarter
- Competition
- 66%top-5 click share · 12 brands · 16 sellers
Flapen Score
Magnesium Butter against its category
The dotted line is the Beauty & Personal Care average. Past it, Magnesium Butter is stronger. Inside it, weaker.
Market
The Magnesium Butter market on Amazon at a glance
Shoppers on Amazon United States searched for Magnesium Butter 743K times last year and spent an estimated $963K. The top 5 brands take 82% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 743K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -63.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $963K a year.
- Searches, last 12 months
- 743K
- Growth, 90 days vs prior 90
- -63.9%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $963Ka year
- Peak month
- January3.0× the quietest month
- Top search term
- magnesium butter146K searches a year
02 · Price
A sale here is worth $24.24.
Listings sell for $24.24 on average, from $9.66 to $39.97. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $24.24 that is $24K to $30K a year per listing.
- Average price
- $24.24inside the $15 to $100 sweet spot
- Price range
- $9.66–$39.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $24K–$30K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #347 within Body Butters. It carries 1,351 reviews at 4.20 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.1%
- Average rank
- #347in Body Butters
- Average rating
- 4.20 starsAmazon United States average 4.42 stars
- Average reviews
- 1,351per listing
- Listings tracked
- 16
04 · Newcomers
7 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Magnesium Butter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
EYUTRD SweetBee Sleep Magnesium Butter Soft Spring Magnesium Cream with Shea & Mango Butter Arnica & Essential Oils Nighttime Magnesium Lotion for Leg Foot Original Lavender 4oz
- Price
- $30.53
- Rating
- 4.1/5
- Reviews
- 58
- Age
- 6mo ago

Magnum Solace Magnesium Body Butter - Nighttime Magnesium Cream - Lightly Scented (Lavender)
- Price
- $19.07
- Rating
- 4.4/5
- Reviews
- 1,669
- Age
- 2y ago

Magnum Solace Nighttime Magnesium Lotion with Arnica Highly Concentrated Magnesium for Muscles & Joints Apply to Legs or Feet Before Bed Skin-Friendly
- Price
- $9.66
- Rating
- 4.4/5
- Reviews
- 7,851
- Age
- 1y ago

EYUTRD SweetBee Deep Winter Magnesium Butter - Magnesium Cream with Shea & Mango Butter Arnica & Essential Oils
- Price
- $29.92
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 6mo ago

Sweet Bee Organic sleep magnesium butter Original Lavender Nighttime Magnesium Cream for Sleep with Shea & Mango ButterApply to Legs or Feet Before Bed Skin-Friendly 4.23 oz
- Price
- $28.68
- Rating
- 3.1/5
- Reviews
- 14
- Age
- 4mo ago
Trending
estimated 90-day click momentum
Doracome Magnesium Moisturizing Cream for Muscle Relief Sleep Support and Stress Relief Fast-Absorbing Formula Skin Friendly Lightly Scented
- Price
- $39.97
- Rating
- 5.0/5
- Reviews
- 23
- Age
- 2mo ago

Sweet Bee Organic Sleep Magnesium Butter - Original Lavender Nighttime Magnesium Cream with Shea & Mango Butter Arnica Apply to Legs or Feet Before Bed Skin-Friendly 4.23 oz
- Price
- $26.10
- Rating
- 3.7/5
- Reviews
- 3
- Age
- 1mo ago

Sweet Bees Official Sleep Magnesium Butter Soft Spring Magnesium Cream with Shea & Mango Butter Arnica & Essential Oils Nighttime Magnesium Lotion for Leg Foot Original Lavender 4oz
- Price
- $22.96
- Rating
- 4.0/5
- Reviews
- 14
- Age
- 6mo ago

SDUQULK Body Magnesium Butter Calming & Soothing Topical Magnesium lotion with Shea Mango & Cocoa Butter (1)
- Price
- $29.79
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 5mo ago

Magnesium Butter for Adults & Kids 4oz - Natural Magnesium Body Butter for Sleep - Muscle Relaxation Cream for Pain & Leg Cramps with SheaButter & Vitamin E - Lavender & Chamomile Scent
- Price
- $16.95
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 5mo ago
Newest
by launch date
Sweet Bee Organic Sleep Magnesium Butter - Original Lavender Nighttime Magnesium Cream with Shea & Mango Butter Arnica Apply to Legs or Feet Before Bed Skin-Friendly 4.23 oz
- Price
- $26.10
- Rating
- 3.7/5
- Reviews
- 3
- Age
- 1mo ago

Doracome Magnesium Moisturizing Cream for Muscle Relief Sleep Support and Stress Relief Fast-Absorbing Formula Skin Friendly Lightly Scented
- Price
- $39.97
- Rating
- 5.0/5
- Reviews
- 23
- Age
- 2mo ago

Sweet Bee Organic sleep magnesium butter Original Lavender Nighttime Magnesium Cream for Sleep with Shea & Mango ButterApply to Legs or Feet Before Bed Skin-Friendly 4.23 oz
- Price
- $28.68
- Rating
- 3.1/5
- Reviews
- 14
- Age
- 4mo ago

SDUQULK Body Magnesium Butter Calming & Soothing Topical Magnesium lotion with Shea Mango & Cocoa Butter (1)
- Price
- $29.79
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 5mo ago

Magnesium Butter for Adults & Kids 4oz - Natural Magnesium Body Butter for Sleep - Muscle Relaxation Cream for Pain & Leg Cramps with SheaButter & Vitamin E - Lavender & Chamomile Scent
- Price
- $16.95
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
16
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
66%
Top 20: 100%
Open market
14%
- EYUTRD38%
- Magnum Solace25%
- Sweet Bee Organic10%
- Wanciment5%
- Sweet Bee's4%
- Essentially Based4%
- Open — no brand owns it (6 brands, 14%)
Demand
Magnesium Butter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Magnesium Butter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- magnesium butter146K/yr
- sweet bee organics magnesium butter174K/yr
- magnesium body butter56K/yr
- sweet bee organics sleep magnesium butter15K/yr
- magnesium butter for sleep67K/yr
- sweet bee organics40K/yr
- sweet sleep magnesium butter56K/yr
- sweet bee magnesium butter44K/yr
- magnesium butter for pain22K/yr
- sweet bee15K/yr
Reviews and returns
What reviews say buyers love and hate about Magnesium Butter
We read the reviews and the return reasons for every product selling here.
“Did not work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magnesium Butter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









