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Magic Exfoliating Bath Sponge

Maybe

The products selling today average only 3.5★. But demand is soft, at -51.9% this quarter, so Magic Exfoliating Bath Sponge is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$184K/yr250K searches / yr
90-day growth
-51.9%search demand this quarter
Competition
52%top-5 click share · 18 brands · 42 sellers

Flapen Score

Magic Exfoliating Bath Sponge against its category

The dotted line is the Beauty & Personal Care average. Past it, Magic Exfoliating Bath Sponge is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magic Exfoliating Bath Sponge market on Amazon at a glance

Shoppers on Amazon United States searched for Magic Exfoliating Bath Sponge 250K times last year and spent an estimated $184K. The top 5 brands take 65% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -51.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.

Searches, last 12 months
250K
Growth, 90 days vs prior 90
-51.9%
Conversion, latest week
7.5%
Market size, estimated
$184Ka year
Top search term
magic exfoliating bath sponge153K searches a year

02 · Price

A sale here is worth $9.86.

Listings sell for $9.86 on average, from $5.06 to $15.15. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $9.86 that is $2K to $5K a year per listing.

Average price
$9.86under the $15 to $100 sweet spot
Price range
$5.06–$15.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #306 within Bath & Bathing Accessories. It carries 1,355 reviews at 3.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
82%
Out of stock, average day
2.4%
Average rank
#306in Bath & Bathing Accessories
Average rating
3.45 starsAmazon United States average 4.42 stars
Average reviews
1,355per listing
Listings tracked
28

04 · Newcomers

3 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
3Amazon's first-year sales bar
Average brand age
35 months

Products

Top Magic Exfoliating Bath Sponge products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

42

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

52%

Top 20: 92%

Open market

27%

  • Brand 120%
  • Brand 213%
  • Brand 313%
  • Brand 411%
  • Brand 510%
  • Brand 68%

Demand

Magic Exfoliating Bath Sponge search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct · busiest ÷ quietest = 21.4× · 11 of 12 months tracked

Search terms

Top Magic Exfoliating Bath Sponge search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magic exfoliating bath sponge153K/yr
  • 3d exfoliating body scrub sponges3K/yr
  • magic exfoliating sponge34K/yr
  • exfoliating sponges6K/yr
  • dead skin sponge6K/yr
  • magic exfoliating sponge dead skin remover5K/yr
  • exfoliating sponges for body dead skin4K/yr
  • magic exfoliating body scrubber9K/yr
  • super soft exfoliating bath sponge3K/yr
  • magic exfoliating bath sponge 3d4K/yr

Reviews and returns

What reviews say buyers love and hate about Magic Exfoliating Bath Sponge

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Functionality-Overall”
0.8%of orders come back
“Not effective”
A buyer, on “Functionality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Magic Exfoliating Bath Sponge questions

Answered from the same tracked data.