Made in Germany
FailThe top 5 brands take 100% of clicks, so Made in Germany is a Fail.
- Flapen Score
- 35 / 100Ranks 10,006 of 10,978 Beauty & Personal Care niches · −13 vs the category median of 4835
- Market size
- $102K/yr125K searches / yr
- 90-day growth
- -14.2%search demand this quarter
- Competition
- 84%top-5 click share · 3 brands · 52 sellers
Flapen Score
Made in Germany against its category
The dotted line is the Beauty & Personal Care average. Past it, Made in Germany is stronger. Inside it, weaker.
Market
The Made in Germany market on Amazon at a glance
Shoppers on Amazon United States searched for Made in Germany 125K times last year and spent an estimated $102K. All 3 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.
- Searches, last 12 months
- 125K
- Growth, 90 days vs prior 90
- -14.2%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $102Ka year
- Peak month
- January2.0× the quietest month
- Top search term
- made in germany37K searches a year
02 · Price
A sale here is worth $15.41.
Listings sell for $15.41 on average, from $7.36 to $31.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $15.41 that is $12K to $15K a year per listing.
- Average price
- $15.41inside the $15 to $100 sweet spot
- Price range
- $7.36–$31.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $12K–$15K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #616 within Creams. It carries 4,499 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #616in Creams
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 4,499per listing
- Listings tracked
- 9
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Made in Germany products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
52
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Brand 186%
- Brand 210%
- Brand 34%
- Open — no brand owns it (0%)
Demand
Made in Germany search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 2.0×
Search terms
Top Made in Germany search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- made in germany37K/yr
- german nivea creme10K/yr
- german nivea8K/yr
- made in germany products only13K/yr
- nivea german cream8K/yr
- nivea cream made in germany5K/yr
- viviscal conditioner10K/yr
- nivea cream germany6K/yr
- nivea made in germany only4K/yr
- nivea made in germany4K/yr
Reviews and returns
What reviews say buyers love and hate about Made in Germany
We read the reviews and the return reasons for every product selling here.
“It just didnt help make it look thicker”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Made in Germany questions
Answered from the same tracked data.









