Mac Mehr Lipstick
FailShoppers spend an estimated $27K a year here, so Mac Mehr Lipstick is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $27K/yr113K searches / yr
- 90-day growth
- +6.7%search demand this quarter
- Competition
- 46%top-5 click share · 9 brands · 234 sellers
Flapen Score
Mac Mehr Lipstick against its category
The dotted line is the Beauty & Personal Care average. Past it, Mac Mehr Lipstick is stronger. Inside it, weaker.
Market
The Mac Mehr Lipstick market on Amazon at a glance
Shoppers on Amazon United States searched for Mac Mehr Lipstick 113K times last year and spent an estimated $27K. The top 5 brands take 96% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.
- Searches, last 12 months
- 113K
- Growth, 90 days vs prior 90
- +6.7%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $27Ka year
- Top search term
- mac mehr lipstick19K searches a year
02 · Price
A sale here is worth $24.75.
Listings sell for $24.75 on average, from $5.75 to $78.13. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.75 that is $0 to $2K a year per listing.
- Average price
- $24.75inside the $15 to $100 sweet spot
- Price range
- $5.75–$78.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
61% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #969 within Lips. It carries 10,017 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 93%
- Out of stock, average day
- 8.7%
- Average rank
- #969in Lips
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 10,017per listing
- Listings tracked
- 41
04 · Newcomers
8 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 11
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Mac Mehr Lipstick products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
234
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
46%
Top 20: 83%
Open market
3%
- Brand 182%
- Brand 25%
- Brand 34%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (3 brands, 3%)
Search terms
Top Mac Mehr Lipstick search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mac mehr lipstick19K/yr
- mac lipstick set31K/yr
- mac mini lipstick22K/yr
- mac mehr9K/yr
- mac lipstick mehr6K/yr
- mac lipstick mini8K/yr
- mac mini lipstick set8K/yr
- mini mac lipstick6K/yr
- mehr mac lipstick4K/yr
Reviews and returns
What reviews say buyers love and hate about Mac Mehr Lipstick
We read the reviews and the return reasons for every product selling here.
“Terrible color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mac Mehr Lipstick questions
Answered from the same tracked data.









