Luxe Mascara

Shoppers searched for this 754K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -59.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

754K

Growth, 90 days vs prior 90

-59.9%

Conversion, latest week

7.6%

Market size, estimated

$1.1Ma year

Top search term

luxe lash serum211K searches a year

Listings sell for $18.49 on average, from $12.15 to $32.84. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 6,000 to 8,000 of them. At $18.49 that is $111K to $148K a year per listing.

Average price

$18.49inside the $15 to $100 sweet spot

Price range

$12.15–$32.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

6,000–8,000

Revenue per listing a year

$111K–$148K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within Eyes. It carries 13,463 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#37in Eyes

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

13,463per listing

Listings tracked

5

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months