luxaza eyeshadow stick set
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Price range
Good$8.38–$23.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.29avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,969.91avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$165K$165K/yr · 472K searches
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, luxaza eyeshadow stick set is a $165K/yr Amazon United States market (472K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
luxaza eyeshadow stick set market data
- Units sold / yr
- 13K–15K
- avg 1,000–1,250/product
- Revenue / yr
- $154K–$184K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #17
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 38 months
- Avg seller age
- 139 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- ColourPop95%
- LUXAZA PRO3%
- LANGMANNI2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 50 weeks — -9.8% search growth over the last 90 days.Top luxaza eyeshadow stick set search terms
- colourpop eyeshadow stick162K/yr
- colorpop shadow stix106K/yr
- color pop eyeshadow stick93K/yr
- colourpop shadow stix34K/yr
- colour pop eyeshadow stick21K/yr
- colorpop eyeshadow stick10K/yr
- color pop shadow stick18K/yr
- luxaza eyeshadow stick10K/yr
- luxaza9K/yr
- colourpop shadow stick5K/yr
Top luxaza eyeshadow stick set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Honey BB (0.05 oz)
ColourPop$8.384.5★2,277 rev
ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Socialite (0.05 oz)
ColourPop$8.624.5★2,277 rev
ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Cotton Candy (0.05 oz)
ColourPop$11.664.7★818 rev
ColourPop Rose Goals Shadow Stix Makeup Kit - Matte + Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)
ColourPop$22.934.5★2,277 rev
ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Bare With Me (0.05 oz)
ColourPop$8.534.5★2,277 rev
Newest
by launch dateColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Cotton Candy (0.05 oz)
ColourPop$11.66818 rev
ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Galaxy (0.05 oz)
ColourPop$11.60818 rev
ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Game Over (0.05 oz)
ColourPop$11.61818 rev
ColourPop Rose Goals Shadow Stix Makeup Kit - Matte + Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)
ColourPop$22.932,277 rev
ColourPop Shimmering Golds Shadow Stix Makeup Kit - Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)
ColourPop$23.082,277 rev
Trending
90-day click momentumColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Cotton Candy (0.05 oz)
ColourPop$11.664.7★
ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Game Over (0.05 oz)
ColourPop$11.614.7★
ColourPop Rose Goals Shadow Stix Makeup Kit - Matte + Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)
ColourPop$22.934.5★
ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Galaxy (0.05 oz)
ColourPop$11.604.7★
ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Plum Tart (0.05 oz)
ColourPop$8.804.5★
What buyers say about luxaza eyeshadow stick set
What buyers praise and complain about, mined from review topics.What buyers love
“Color is as described”
“Easy to apply”
“Goes on easy”
“Goes on smooth”
“All in all no complaints”
“Good price”
“Stayed on all day”
“I'm in love with these eyeshadows combo it's applies very smooth”
“nice shimmer great for the price”
“Just as advertised”
What buyers complain about
“Color not as described”
“broke way too easily”
“Feels and looks cheap”
“Not as described”
“Hard to remove”
“Didn't work for me”
“creases easily”
“the applicator broke on a few of them”
“Not good in stick form”
“I also started getting a rash on my neck”
Top return reasons
Common questions
- Is luxaza eyeshadow stick set profitable to sell on Amazon United States?
- The niche generates $165K/yr across 11 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -9.8%. Flapen's verdict: Skip it (34/100).
- How competitive is the luxaza eyeshadow stick set niche?
- 3 brands and 6 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in luxaza eyeshadow stick set?
- Top complaints mined from reviews: Color, Durability, Quality-Overall. The return rate is 1.8%.
- What does it cost to enter the luxaza eyeshadow stick set niche?
- Listings span $8.38–$23.08; the average listing price is $12.29 (sweet spot $15–$100). The average incumbent carries 1,970 reviews — the moat a new listing must climb.