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Lumino Liss Sin Formol

Fail

Buyers convert on only 0.4% of searches, so Lumino Liss Sin Formol is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$91K/yr829K searches / yr
90-day growth
+21.9%search demand this quarter
Competition
85%top-5 click share · 8 brands · 13 sellers

Flapen Score

Lumino Liss Sin Formol against its category

The dotted line is the Beauty & Personal Care average. Past it, Lumino Liss Sin Formol is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lumino Liss Sin Formol market on Amazon at a glance

Shoppers on Amazon United States searched for Lumino Liss Sin Formol 829K times last year and spent an estimated $91K. The top 5 brands take 87% of clicks. Demand peaks in Jul–Aug. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 829K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
829K
Growth, 90 days vs prior 90
+21.9%
Conversion, latest week
0.4%
Market size, estimated
$91Ka year
Peak month
August2.9× the quietest month
Top search term
lumino liss413K searches a year

02 · Price

A sale here is worth $24.29.

Listings sell for $24.29 on average, from $14.86 to $53.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $24.29 that is $12K to $18K a year per listing.

Average price
$24.29inside the $15 to $100 sweet spot
Price range
$14.86–$53.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$12K–$18K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 19.0% of listings are out of stock. The average listing ranks #178 within Hair Perms, Relaxers & Texturizers. It carries 5,366 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
89%
Out of stock, average day
19.0%
Average rank
#178in Hair Perms, Relaxers & Texturizers
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
5,366per listing
Listings tracked
9

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Lumino Liss Sin Formol products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 85% of clicks. A locked shelf that new listings rarely crack.

$0$14K$27K$41K$54K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 falling

Sellers

13

Est. top-5 brand share

87%

Top 20: 100%

Est. top-5 click share

85%

Top 20: 100%

Open market

8%

  • Krajiyya40%
  • ZIXGIAH26%
  • Liss Expert Professional8%
  • Karseell7%
  • Lkdsoaf6%
  • Aiwejay5%
  • Open — no brand owns it (2 brands, 8%)

Demand

Lumino Liss Sin Formol search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug · busiest ÷ quietest = 2.9×

Search terms

Top Lumino Liss Sin Formol search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • lumino liss413K/yr
  • lumino liss sin formol original55K/yr
  • luminoliss alisado32K/yr
  • luminoliss64K/yr
  • luminoliss alisado sin formol13K/yr
  • liss20K/yr
  • luminoso liss17K/yr
  • alisado luminoliss sin formol30K/yr
  • luminoso liss alisado sin formol26K/yr
  • lumino liss keratina6K/yr

Reviews and returns

What reviews say buyers love and hate about Lumino Liss Sin Formol

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Soft Feel”
11%of negative reviews mention “Smell”
0.9%of orders come back
“The smell is very very strong”
A buyer, on “Smell”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Lumino Liss Sin Formol questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data