Lucky You Cologne for Men

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.

Searches, last 12 months

82K

Growth, 90 days vs prior 90

+10.8%

Conversion, latest week

10.4%

Market size, estimated

$169Ka year

Peak month

February15.2× the quietest month

Top search term

lucky you cologne for men33K searches a year

Listings sell for $19.89 on average, from $17.79 to $23.22. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,500 to 2,000 of them. At $19.89 that is $30K to $40K a year per listing.

Average price

$19.89inside the $15 to $100 sweet spot

Price range

$17.79–$23.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

1,500–2,000

Revenue per listing a year

$30K–$40K

Returns

0.0%of orders · Amazon United States median 2.1%

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #256 within Men's. It carries 3,369 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

25%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#256in Men's

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

3,369per listing

Listings tracked

4

The brands on the shelf have sold for 92 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

92 months