Lubriderm Lotion for Men

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $412K a year.

Searches, last 12 months

215K

Growth, 90 days vs prior 90

-12.1%

Conversion, latest week

13.8%

Market size, estimated

$412Ka year

Peak month

February7.6× the quietest month

Top search term

cerave intensive moisturizing cream79K searches a year

Listings sell for $13.91 on average, from $6.31 to $21.83. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,500 to 3,000 of them. At $13.91 that is $35K to $42K a year per listing.

Average price

$13.91under the $15 to $100 sweet spot

Price range

$6.31–$21.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

2,500–3,000

Revenue per listing a year

$35K–$42K

Returns

0.5%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #119 within Creams. It carries 30,146 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#119in Creams

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

30,146per listing

Listings tracked

9

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months