Is low ph cleanser profitable to sell on Amazon United States?

The niche generates $2.5M/yr across 9 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.0%. Flapen's verdict: Worth a look (52/100).

How competitive is the low ph cleanser niche?

3 brands and 30 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in low ph cleanser?

Top complaints mined from reviews: Allergies, Skin Health, Smell. The return rate is 0.8%.

What does it cost to enter the low ph cleanser niche?

Listings span $10.97–$25.23; the average listing price is $15.16 (sweet spot $15–$100). The average incumbent carries 12,984 reviews — the moat a new listing must climb.

low ph cleanser

Worth a look

Shows searches that convert (13.8% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Conversion

Incredible13.8%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Market size

Incredible$2.5M

$2.5M/yr · 1.2M searches

Avg price

Great$15.16

avg listing price — sweet spot $15–$100

Price range

Good$10.97–$25.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+10.0%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad12,983.56

avg incumbent reviews — the moat a new listing must climb

Competition

Bad88%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, low ph cleanser is a $2.5M/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

low ph cleanser market data

Units sold / yr: 150K–200K; avg 15,000–20,000/product
Revenue / yr: $2.3M–$3.0M; units × avg price
Conversion rate: 13.8%
Avg BSR: #42
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 0.0%
Avg brand age: 55 months
Avg seller age: 121 days

Competition & brand share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

ANUA63%
COSRX25%
SKIN100412%

Demand

Weekly Amazon search volume, last 10 weeks — +10.0% search growth over the last 90 days.

Open Trend

Top low ph cleanser search terms

anua face wash336K/yr +31.6%15.7% conv.
anua cleanser225K/yr -14.4%10.9% conv.
cosrx low ph good morning gel cleanser99K/yr -8.9%13.7% conv.
cosrx face wash72K/yr +4.4%8.4% conv.
centella cleanser84K/yr -11.3%6.6% conv.
cosrx cleanser94K/yr +5.6%6.3% conv.
centella face wash47K/yr +11.0%7.8% conv.
anua cleansing foam39K/yr -9.5%11.7% conv.
low ph good morning gel cleanser18K/yr +30.4%15.1% conv.
low ph cleanser17K/yr +86.8%1.5% conv.

All search terms

Top low ph cleanser products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Anua Heartleaf Quercetinol Pore Deep Cleansing Foam Face wash for Pore Refining Cleanser Hydrating Daily Facial Cleanser For Double Cleansing Gentle Foaming with BHA Korean Skincare 5.07 fl.oz.

ANUA$12.784.6★20,027 rev

COSRX Low pH Good Morning Gel Face Cleanser 5.07 fl oz BHA Face Wash Daily Mild Face Cleanser for Sensitive Skin PH Balancing Korean Skin Care Korean Face Wash

COSRX$11.564.5★21,007 rev

SKIN1004 Madagascar Centella Ampoule Foam 4.23 fl.oz Korean Face Cleanser & Makeup Remover with Centella Asiatica Gentle Daily Cleanser for Soft Skin Korean Skin Care

SKIN1004$13.584.7★9,950 rev

ANUA Hydrating Gentle Foaming Cleanser Daily Face Wash for Double Cleansing Hyaluronic Acid Zinc Panthenol for Dry & Sensitive Skin Sebum Balance Facial Cleanser Korean Skincare 5.07 fl. oz

ANUA$10.974.6★1,838 rev

Anua PDRN Hyaluronic Acid Moisturizing Cleansing Foam Daily Gentle Face Wash for Dry Skin Salmon DNA Hydrating & Soft Facial Cleanser Barrier Repair & Glow Glass Skin Korean Skincare 5.07 fl oz.

ANUA$13.924.7★352 rev

Newest

by launch date

Anua PDRN Hyaluronic Acid Moisturizing Cleansing Foam Daily Gentle Face Wash for Dry Skin Salmon DNA Hydrating & Soft Facial Cleanser Barrier Repair & Glow Glass Skin Korean Skincare 5.07 fl oz.

ANUA$13.92352 rev

10mo ago

ANUA Hydrating Gentle Foaming Cleanser Daily Face Wash for Double Cleansing Hyaluronic Acid Zinc Panthenol for Dry & Sensitive Skin Sebum Balance Facial Cleanser Korean Skincare 5.07 fl. oz

ANUA$10.971,838 rev

2y ago

COSRX Low pH Good Morning Gel Cleanser (13.52fl.oz/400ml) BHA Face Wash Daily Mild Face Cleanser for Sensitive Skin PH Balancing Korean Skin Care Korean Face Wash Korean Body Wash

COSRX$25.2321,007 rev

2y ago

Anua Heartleaf Quercetinol Pore Deep Cleansing Foam Face wash for Pore Refining Cleanser Hydrating Daily Facial Cleanser For Double Cleansing Gentle Foaming with BHA Korean Skincare 5.07 fl.oz.

ANUA$12.7820,027 rev

2y ago

Anua Heartleaf Pore Control Cleansing Oil Pore Cleanser Sebum Care Gentle Melting Oil Cleanser for Face Safe For All Skin Type Daily Hydrating Makeup Remover Korean Skin Care (6.76fl.oz)

ANUA$16.8228,009 rev

3y ago

What buyers say about low ph cleanser

What buyers praise and complain about, mined from review topics.

What buyers love

Cleansing22%

“Clean feel”

Suitability Combination Skin11%

“cleared my skin making a great difference”

Soft Feel10%

“Buttery Smooth”

Quality-Overall8%

“excellent skin product”

Ease Of Cleaning6%

“it cleans incredibly well”

Smell5%

“Fragrance is really strong”

Moist/Dry4%

“Love this moisturizer”

Value For Money4%

“Worth the buy”

Suitability Dry Skin4%

“Doesnt dry out skin”

Suitability Oily Skin2%

“It was suitable for my oily skin”

What buyers complain about

Allergies12%

“Skin reaction”

Skin Health8%

“burned off part of my skin”

Smell7%

“Fishy Smell”

Moist/Dry5%

“very dry”

Suitability Combination Skin5%

“Not for my skin”

Functionality-Overall4%

“Didn't work for me”

Oily/Greasy3%

“Oily Skin”

Ease Of Cleaning3%

“just average, mediocre cleaner, just not worth the time”

Sensitivity-Overall3%

“NOT FOR SENSITIVE SKIN”

Cleansing2%

“I feel like nothing has cleaned this good”

Top return reasons

Smell14%

Advertised Vs Actual Product11%

Functionality-Overall10%

Value For Money8%

Moist/Dry7%

Suitability Combination Skin5%

Leak-Proof5%

Skin Health5%

Oily/Greasy4%

Product Condition3%

Common questions

Is low ph cleanser profitable to sell on Amazon United States?: The niche generates $2.5M/yr across 9 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.0%. Flapen's verdict: Worth a look (52/100).
How competitive is the low ph cleanser niche?: 3 brands and 30 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in low ph cleanser?: Top complaints mined from reviews: Allergies, Skin Health, Smell. The return rate is 0.8%.
What does it cost to enter the low ph cleanser niche?: Listings span $10.97–$25.23; the average listing price is $15.16 (sweet spot $15–$100). The average incumbent carries 12,984 reviews — the moat a new listing must climb.

low ph cleanser

low ph cleanser market data

Competition & brand share

Demand

Top low ph cleanser search terms

Top low ph cleanser products on Amazon

Top sellers

Newest

Trending

What buyers say about low ph cleanser

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Beauty & Personal Care