Loreal Natures Therapy Mega Moisture Conditioner

Shoppers searched for this 371K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $434K a year.

Searches, last 12 months

371K

Growth, 90 days vs prior 90

-9.9%

Conversion, latest week

4.9%

Market size, estimated

$434Ka year

Peak month

July2.1× the quietest month

Top search term

loreal hair mask168K searches a year

Listings sell for $23.70 on average, from $7.75 to $48.51. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $23.70 that is $24K to $30K a year per listing.

Average price

$23.70inside the $15 to $100 sweet spot

Price range

$7.75–$48.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$24K–$30K

Returns

0.8%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #99 within Hair Masks. It carries 4,143 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#99in Hair Masks

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

4,143per listing

Listings tracked

18

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

58 months