Loreal Infallible Blur-fection

Shoppers searched for this 719K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $737K a year.

Searches, last 12 months

719K

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

7.6%

Market size, estimated

$737Ka year

Peak month

September1.9× the quietest month

Top search term

loreal infallible powder129K searches a year

Listings sell for $13.43 on average, from $12.83 to $14.11. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 10,000 to 12,500 of them. At $13.43 that is $134K to $168K a year per listing.

Average price

$13.43under the $15 to $100 sweet spot

Price range

$12.83–$14.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

10,000–12,500

Revenue per listing a year

$134K–$168K

Returns

1.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Face. It carries 19,898 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#8in Face

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

19,898per listing

Listings tracked

4

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months