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Long Barrel Curling Iron 1.5 Inch

Fail

An estimated 8.7% of orders come back, so Long Barrel Curling Iron 1.5 Inch is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$312K/yr140K searches / yr
90-day growth
-11.5%search demand this quarter
Competition
58%top-5 click share · 12 brands · 54 sellers

Flapen Score

Long Barrel Curling Iron 1.5 Inch against its category

The dotted line is the Beauty & Personal Care average. Past it, Long Barrel Curling Iron 1.5 Inch is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Long Barrel Curling Iron 1.5 Inch market on Amazon at a glance

Shoppers on Amazon United States searched for Long Barrel Curling Iron 1.5 Inch 140K times last year and spent an estimated $312K. The top 5 brands take 82% of clicks. Demand peaks in Mar–Sep. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $312K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
-11.5%
Conversion, latest week
4.4%
Market size, estimated
$312Ka year
Peak month
September11.5× the quietest month
Top search term
long barrel curling iron 1.5 inch32K searches a year

02 · Price

A sale here is worth $50.83.

Listings sell for $50.83 on average, from $18.87 to $122.09. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $50.83 that is $13K to $25K a year per listing.

Average price
$50.83inside the $15 to $100 sweet spot
Price range
$18.87–$122.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$13K–$25K
Returns
8.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #39 within Irons. It carries 4,448 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#39in Irons
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
4,448per listing
Listings tracked
21

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
45 months

Products

Top Long Barrel Curling Iron 1.5 Inch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

54

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

14%

  • Brand 130%
  • Brand 227%
  • Brand 315%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 14%)

Demand

Long Barrel Curling Iron 1.5 Inch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar, Sep · busiest ÷ quietest = 11.5×

Search terms

Top Long Barrel Curling Iron 1.5 Inch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • long barrel curling iron 1.5 inch32K/yr
  • hot tools 1.5 inch curling iron18K/yr
  • hot tools curling iron 1 1/2 inch20K/yr
  • 1.5 inch curling iron long barrel17K/yr
  • 1 1/2 inch curling iron long barrel14K/yr
  • curling iron 1 1/2 inch long barrel8K/yr
  • 1.5 inch long barrel curling iron6K/yr
  • 1.5 curling iron long barrel6K/yr
  • 1.5 long barrel curling iron5K/yr
  • hot tools 1 1/2 inch curling iron5K/yr

Reviews and returns

What reviews say buyers love and hate about Long Barrel Curling Iron 1.5 Inch

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Suitability Curly Hair”
20%of negative reviews mention “Durability”
8.7%of orders come back
“Broke in 2 months”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Long Barrel Curling Iron 1.5 Inch questions

Answered from the same tracked data.