Loma Nourishing Oil Treatment

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

-1.1%

Conversion, latest week

9.2%

Market size, estimated

$164Ka year

Peak month

December1.2× the quietest month

Top search term

loma hair oil33K searches a year

Listings sell for $34.20 on average, from $27.23 to $50.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,500 to 2,000 of them. At $34.20 that is $51K to $68K a year per listing.

Average price

$34.20inside the $15 to $100 sweet spot

Price range

$27.23–$50.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

1,500–2,000

Revenue per listing a year

$51K–$68K

Returns

0.9%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #399 within Hair Treatment Oils. It carries 2,345 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#399in Hair Treatment Oils

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

2,345per listing

Listings tracked

4

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

70 months