loccitane men
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$35.15avg listing price — sweet spot $15–$100
Price range
Incredible$15.96–$82.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,657.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-0.5%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Market size
Bad$61K$61K/yr · 15K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, loccitane men is a $61K/yr Amazon United States market (15K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
loccitane men market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $26K–$35K
- units × avg price
- Conversion rate
- 11.8%
- Avg BSR
- #596
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 16.7%
- Avg brand age
- 90 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- L'OCCITANE100%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 5.7×
Top loccitane men search terms
- loccitane men6K/yr
- loccitane cade3K/yr
- loccitane mens cologne2K/yr
- loccitane for men3K/yr
Top loccitane men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LOCCITANE Soothing Cade After Shave Balm 2.5 Fl. Oz: Hydrating Soothe After Shave Reduce feelings of irritation With Shea Butter + Cade Essential Oil
L'OCCITANE$35.224.7★1,838 rev
LOCCITANE Eau de Cdrat Eau de Toilette 2.50 fl. oz
L'OCCITANE$82.634.7★52 rev
LOCCITANE Cade Revitalizing Cream 1.60 fl oz
L'OCCITANE$57.534.6★127 rev
LOCCITANE Cade Shaving Cream: Rich Creamy Foam Smooth Shave With Shea Butter Reduce Feelings of Tightness & Irritation Made in France
L'OCCITANE$29.514.6★651 rev
LOCCITANE Cap Cdrat Shower Gel 8.40 fl oz
L'OCCITANE$24.844.5★1,416 rev
Newest
by launch dateLOCCITANE Eau de Cdrat Eau de Toilette 2.50 fl. oz
L'OCCITANE$82.6352 rev
LOCCITANE Cade Revitalizing Cream 1.60 fl oz
L'OCCITANE$57.53127 rev
LOccitane Cade Shaving Gel 5.00 fl. oz
L'OCCITANE$29.57256 rev
LOCCITANE Cap Cdrat Shower Gel 8.40 fl oz
L'OCCITANE$24.841,416 rev
LOccitane Cade Face Cleanser 5.00 fl oz
L'OCCITANE$29.8157 rev
Trending
90-day click momentumLOCCITANE Cap Cdrat Shower Gel 8.40 fl oz
L'OCCITANE$24.844.5★
LOCCITANE Eau de Cdrat Eau de Toilette 2.50 fl. oz
L'OCCITANE$82.634.7★
LOccitane Eau De Cedrat Stick Deodorant 2.60 fl oz
L'OCCITANE$22.764.4★
LOCCITANE Soothing Cade After Shave Balm 2.5 Fl. Oz: Hydrating Soothe After Shave Reduce feelings of irritation With Shea Butter + Cade Essential Oil
L'OCCITANE$35.224.7★
LOCCITANE Cade Revitalizing Cream 1.60 fl oz
L'OCCITANE$57.534.6★
What buyers say about loccitane men
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing Scent”
“Smooth and Soft”
“Very moisturizing”
“Very good as expected”
“turns into a wonderfully soft milky lather when you mix it with water”
“it did not dry my skin out”
“it seems to be a nice cleanser”
“Amazon's discounts”
“feels incredibly luxurious on the skin”
“more comfortable”
What buyers complain about
“the smell is unbearable”
“Overpriced”
“only makes a lot of volume in lather”
“Gave me rash my armoer mmm”
“Oil”
“Does not live up to the description”
“small”
“I had high hopes but, unfortunately, this product doesnt moisturize my skin as I expected — and worse — it smells terrible”
“Bad quality”
“broke after being dropped once in the shower”
Top return reasons
Common questions
- Is loccitane men profitable to sell on Amazon United States?
- The niche generates $61K/yr across 12 tracked products. 90-day search growth is -0.5%. Flapen's verdict: Skip it (42/100).
- How competitive is the loccitane men niche?
- 1 brands and 5 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in loccitane men?
- Top complaints mined from reviews: Smell, Value For Money, Lather. The return rate is 1.5%.
- When does demand for loccitane men peak?
- Demand peaks in Nov–Dec; the busiest month runs 5.7× the quietest.
- What does it cost to enter the loccitane men niche?
- Listings span $15.96–$82.63; the average listing price is $35.15 (sweet spot $15–$100). The average incumbent carries 3,658 reviews — the moat a new listing must climb.