Loccitane Deodorant

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

+16.4%

Conversion, latest week

13.9%

Market size, estimated

$161Ka year

Peak month

June3.0× the quietest month

Top search term

kiehls deodorant18K searches a year

Listings sell for $21.06 on average, from $12.42 to $28.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,250 to 1,500 of them. At $21.06 that is $26K to $32K a year per listing.

Average price

$21.06inside the $15 to $100 sweet spot

Price range

$12.42–$28.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

1,250–1,500

Revenue per listing a year

$26K–$32K

Returns

0.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #247 within Deodorants & Antiperspirants. It carries 9,105 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

12.8%

Average rank

#247in Deodorants & Antiperspirants

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

9,105per listing

Listings tracked

3

The brands on the shelf have sold for 98 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

98 months