Loc Shampoo
MaybeAn estimated 0.7% of orders come back. But the average product has 4,992 reviews to catch up to, so Loc Shampoo is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 4856
- Market size
- $179K/yr251K searches / yr
- 90-day growth
- +0.9%search demand this quarter
- Competition
- 41%top-5 click share · 26 brands · 655 sellers
Flapen Score
Loc Shampoo against its category
The dotted line is the Beauty & Personal Care average. Past it, Loc Shampoo is stronger. Inside it, weaker.
Market
The Loc Shampoo market on Amazon at a glance
Shoppers on Amazon United States searched for Loc Shampoo 251K times last year and spent an estimated $179K. The top 5 brands take 52% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.
- Searches, last 12 months
- 251K
- Growth, 90 days vs prior 90
- +0.9%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $179Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- loc shampoo46K searches a year
02 · Price
A sale here is worth $16.47.
Listings sell for $16.47 on average, from $4.29 to $39.89. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $16.47 that is $2K to $4K a year per listing.
- Average price
- $16.47inside the $15 to $100 sweet spot
- Price range
- $4.29–$39.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #1,114 within Shampoo & Conditioner Sets. It carries 4,992 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 5.4%
- Average rank
- #1,114in Shampoo & Conditioner Sets
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 4,992per listing
- Listings tracked
- 42
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Loc Shampoo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 falling
Sellers
655
Top-5 brand share
52%
Top 20: 96%
Top-5 click share
41%
Top 20: 80%
Open market
40%
- Brand 113%
- Brand 211%
- Brand 311%
- Brand 49%
- Brand 58%
- Brand 68%
Demand
Loc Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Loc Shampoo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- loc shampoo46K/yr
- loc shampoo and conditioner26K/yr
- dreadlock shampoo29K/yr
- shampoo for locs25K/yr
- clarifying shampoo for locs19K/yr
- shampoo for dreadlocks12K/yr
- made for locs shampoo8K/yr
- shampoo and conditioner for locs10K/yr
- shampoo for locs black women8K/yr
- locs shampoo8K/yr
Reviews and returns
What reviews say buyers love and hate about Loc Shampoo
We read the reviews and the return reasons for every product selling here.
“The smell is disgusting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Loc Shampoo questions
Answered from the same tracked data.









