Loc Oil

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $103K a year.

Searches, last 12 months

127K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

6.9%

Market size, estimated

$103Ka year

Peak month

July2.2× the quietest month

Top search term

loc oil38K searches a year

Listings sell for $11.72 on average, from $2.90 to $39.80. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $11.72 that is $1K to $3K a year per listing.

Average price

$11.72under the $15 to $100 sweet spot

Price range

$2.90–$39.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.7%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #270 within Hair Treatment Oils. It carries 8,533 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

97%

Out of stock, average day

1.9%

Average rank

#270in Hair Treatment Oils

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

8,533per listing

Listings tracked

34

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months