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Living Libations

Maybe

An estimated 0.9% of orders come back. But the top 5 brands take 94% of clicks, so Living Libations is a Maybe.

Flapen Score
51
51 / 100
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size
$284K/yr98K searches / yr
90-day growth
+2.6%search demand this quarter
Competition
66%top-5 click share · 8 brands · 43 sellers

Flapen Score

Living Libations against its category

The dotted line is the Beauty & Personal Care average. Past it, Living Libations is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Living Libations market on Amazon at a glance

Shoppers on Amazon United States searched for Living Libations 98K times last year and spent an estimated $284K. The top 5 brands take 94% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $284K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
+2.6%
Conversion, latest week
7.7%
Market size, estimated
$284Ka year
Peak month
July1.4× the quietest month
Top search term
living libations55K searches a year

02 · Price

A sale here is worth $37.86.

Listings sell for $37.86 on average, from $9.84 to $82.11. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $37.86 that is $9K to $19K a year per listing.

Average price
$37.86inside the $15 to $100 sweet spot
Price range
$9.84–$82.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$9K–$19K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #719 within Cleansers. It carries 997 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
5.7%
Average rank
#719in Cleansers
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
997per listing
Listings tracked
21

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
59 months

Products

Top Living Libations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

43

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

4%

  • Brand 163%
  • Brand 214%
  • Brand 310%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Living Libations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Living Libations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • living libations55K/yr
  • sea buckthorn oil for face12K/yr
  • seabuckthorn oil for face12K/yr
  • sea buckthorn oil for skin3K/yr
  • best skin ever4K/yr
  • seabuckthorn oil for skin2K/yr
  • living libations best skin ever5K/yr
  • seabuckthorn best skin ever1K/yr
  • best skin ever seabuckthorn oil1K/yr
  • living libations seabuckthorn best skin ever2K/yr

Reviews and returns

What reviews say buyers love and hate about Living Libations

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Moist/Dry”
7%of negative reviews mention “Smell”
0.9%of orders come back
“it doesn't smell”
A buyer, on “Smell”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Living Libations questions

Answered from the same tracked data.