Liquid Latex for Nails

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months

209K

Growth, 90 days vs prior 90

+7.4%

Conversion, latest week

7.9%

Market size, estimated

$119Ka year

Peak month

July1.5× the quietest month

Top search term

liquid latex for nails70K searches a year

Listings sell for $7.25 on average, from $5.66 to $9.79. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $7.25 that is $7K to $9K a year per listing.

Average price

$7.25under the $15 to $100 sweet spot

Price range

$5.66–$9.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$7K–$9K

Returns

1.3%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #21 within Base & Top Coats. It carries 1,817 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#21in Base & Top Coats

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

1,817per listing

Listings tracked

18

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months